Saturday, February 10, 2024

New Study Unveils the Major Companies Behind the Great US Employment Boom

Job numbers across the USA are up. A recent US Bureau of Labor Statistics report stated that payroll employment rose by 2.7 million in 2023, with an average monthly gain of 225,000.

So, which of the major US companies are behind this good news? You can find all the answers in the latest study from Switch On Business. Using data from LinkedIn, researchers at the business resource guide created several charts and infographics highlighting all the major US companies that hired the most staff between September 2022 and September 2023.

You can see a summary of the results below.

But first, let's take a look at why creating more jobs matters and what it means for the US economy in 2024.

More jobs equal more opportunities

More people in more jobs is a good thing. It's a strong sign of economic growth, with the increased employment rates indicating that businesses are expanding and require more labor to meet demand. This is typically a result of increased consumer spending, which drives economies forward. Consumers spend more on goods and services when they have more disposable income. This extra demand means businesses scale up their operations and services, increasing job openings and opportunities.

Hiring more people then creates a positive feedback loop in the economy. As more individuals gain employment, they have more income to spend, boosting demand for goods and services. And round and round it goes until the broader economy makes a bigger upswing, making everyone a little bit richer and more secure.

And rising employment numbers are a big boost for governments and the most marginalized in society. Additional people in work generate extra tax revenues for governments, which can then be invested in public services, infrastructure, and support programs.

Then there's the role of innovation and new businesses in economic growth. Startups and innovative companies often lead the way in creating new jobs. As these companies grow and succeed, they tend to hire more employees. This growth in employment often accompanies advancements in technology and productivity, which are key drivers of long-term economic growth.
Finally, increased employment rates create greater consumer confidence. When people feel secure in their jobs, they're more likely to make significant purchases, such as homes and cars. This confidence also increases investment in the stock market, as individuals and businesses are more willing to take risks when the long-term economic outlook is positive.

So does an increase in jobs mean the US economy will boom in 2024?

The increase in jobs is a positive indicator for the US economy, suggesting potential for growth in 2024. However, it doesn't guarantee a "boom."

Job growth is critical to economic health, reflecting business confidence and consumer demand. But it's only one part of the economic puzzle. Inflation rates, global economic conditions, geopolitical tensions, and government fiscal policies must be considered when making any economic forecast for 2024.
Plus, the US economy still faces several long-term challenges, such as the lingering effects of the COVID-19 pandemic on the labor market and the need for fiscal reforms to address government debts and deficits.

Which US companies are hiring the most people?

Apple is the US company that created the most new jobs between September 2022 and September 2023, according to the Switch On Business report. The tech giant increased its employee headcount by a massive 95,102.

Apple is the company with the highest employee growth, taking on 95,102 new staff over the past year.


The list of top five companies hiring a significant number of new staff is dominated by other US mega-corporations, including McDonald's (93,817), Amazon (85,793), Walmart (46,327), and banking conglomerate JPMorgan Chase (28,100).

Biggest growth in employee headcount by percentage

Growth is a relative term. So next up, the researchers from Switch on Business looked at which companies created the most new jobs on a percentage basis.
In terms of its relative people resources, hedge fund WorldQuant is the biggest grower of 2022/23, expanding its employee numbers by 60.19%. WorldQuant is a global quantitative asset management firm founded in 2007 by Igor Tulchinsky. It's known for its systematic financial strategies and extensive use of data and mathematical models to drive investment decisions. And WorldQuant uses these same models when looking for new hires.

WorldQuant, a Connecticut financial services company, has the highest employee growth rate, expanding by 60.19% over the past year.

WorldQuant's rapid growth is due to its innovative approach to talent acquisition. The company worked with the online learning platform Udacity to create a pathway for emerging talent. Udacity offers free, online 'nanodegree' programs in areas like artificial intelligence, predictive analytics for business, machine learning engineering, and data science. These programs are available to anyone in the world with an internet connection, creating a global pool of top talent for WorldQuant to tap into during the hiring process.

Biggest employer increases in every US state

When looking at the result on a state-by-state basis, a definite trend emerges. In the US economy, it's pretty clear that the big companies keep getting bigger and bigger.


For example, retail giant Target is the biggest employer in Minnesota, bringing in just under 19,000 new staff, while its rival, Walmart, hired an extra 46,000 staff in Arkansas. And Home Depot created more jobs than any other company in Georgia (19,551).

Biggest employer in every US state based on percentages of new staff

The increasing shift toward renewable energy sources will continue to put a significant demand on electric cars. As such, Tesla is Texas' biggest employer based on the percentages. It increased its employee number by almost one-third (31.15%).


Tesla is one of the most innovative and exciting companies to emerge from the green economy. But let's hope all those new staff are prepared for the 'challenges' of working for Elon Musk. The real-life Tony Stark is notoriously demanding of his staff. He stopped all remote/homework opportunities as he thought it encouraged laziness and once threatened to fire a whole intake of interns for waiting too long in line for coffee.

Do you ever get a craving for custard and hamburgers? Well, you're not alone. Thousands of Americans do, too. And especially in Kansas. The state's biggest growing business percent-wise was restaurant chain Freddy's Frozen Custard and Steakburgers, which now has 20% more staff on the books.

The burger joint is famous for its (yes, you guessed it) steak burgers and frozen custard desserts. It had 400 locations in 36 states in 2021, before adding 40 stores from Sept 2022 to Sept 2023.

Two more US restaurant chains came out on top in their states. They include fast food chain Jacks, which increased its workforce by a quarter in Alabama, and Zaxby's chicken joint, headquartered in Georgia (21% increase in new staff).

Read next: Here Are the Most Valuable Brands in 2024
by Irfan Ahmad via Digital Information World

Apple Lobbies Against Oregon’s Right To Repair Bill

iPhone maker Apple has shown great support for the right-to-repair bill that was rolled out in Oregon. Now, we’re hearing more on this front including how the tech giant is keen on lobbying against it.

The company mentioned on Thursday how its secure repair architect felt the need to speak out against the bill. This move comes just six months after we saw it gain support for another similar bill that transformed into a law in the state of California.

This is the belief that the current language involves parts that would underestimate the security and safety as well as the privacy linked to Oregonians who are being forced to ensure manufacturers use parts that belong to consumer devices that are of unknown origin.

It is going to seem a little bizarre how the iPhone maker shows support for one state but is in opposition to that seen in another. As mentioned by media outlet 404media, the bill in the state of Oregon has a single difference. And that has to do with how it limits part pairing.

The terminology reserved here has to do with describing the firm’s practice of mixing and matching certain parts like the screen or the device’s battery to a certain iPhone that was installed in it from the start. This makes sure that only real parts in the Apple device were made use of when the device was being repaired.

But this practice is quite controversial and it restricts repair options when third parties are involved. It was criticized for producing closed ecosystems that limit the choices that users have and also force repair expenses to rise.

Meanwhile, critics continued to argue how the practice prevents movements like the right to repair as it ensures users have a hard time fixing devices through independent means or by services that are unauthorized in the state.

In the same manner, it is better known for producing a huge figure of electronic waste. For now, seven parts trigger concerns during such repair operations.
The Cupertino firm’s parts repair process is not created to ensure a monopoly of the repair process but it’s done to ensure easier access is up for grabs for the masses, Apple added. This would ensure the whole repair process continues to be secure.

However, one expert in the field of cybersecurity from the state of Oregon added that he was not on board with this frame of thought.

He says that there’s no kind of security implication linked to switching from one batter or glass screen to the next in a particular device.

Meanwhile, he praised tech giant Apple for doing wonderful things and for ensuring users’ data remains safe at all times. He says the firm is doing a great job at ensuring users’ data remains safe.

iPhone maker Apple supports and opposes right-to-repair bills in different states, citing security and privacy concerns.
Photo: Digital Information World - AIgen/HumanEdited

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by Dr. Hura Anwar via Digital Information World

Big Tech CEOs Begin Their Day by Reading News Articles on This Aggregator Platform

The CEO of Google, Sundar Pichai, starts his morning by reading tech articles from a niche website, instead of Wall Street Journal and other tech websites. Sundar told Wired in his recent interview, that he likes reading articles from a site called Techmeme. It is a platform that collects and organizes news links from different big tech sites that publish tech news. Techmeme was founded in 2005 by Gabe Rivera and the aim of the website is to give a short summarized news to readers who don’t want to waste their time reading lengthy news articles. It is popular among tech experts of Silicon Valley but only a few people know it outside the tech world.

Many Big Tech CEOs Start Their Day by Reading News Articles on This Aggregator Platform

In an interview with a media outlet, Gabe Rivera said that the website receives hundreds to thousands of visitors. Techmeme is popular among tech execs because the site provides a to-the-point summary of the news people are looking for. There is absolutely no clickbait on the news as the news are covered with detailed headlines and are ranked according to the importance of news. There are also no extra videos and unnecessary ads on the site so the readers can have a smooth experience.

Sunday Pichai isn’t the only one who reads news from Techmeme. Mark Zuckerberg, CEO of Meta, and other Meta executives like Head of Instagram also likes to give some part of their day to read news from Techmeme. Other regular readers of TechMeme include Microsoft CEO, Satya Nadella, chairman of LinkedIn Jeff Weiner and, Dick Costolo who was previously the CEO of Twitter. Some of the big investors like David Tisch who is an investor at VCs Boxgroup and TechStars has told Business Insider that he likes to read Techmeme. He says that is an easy way to read news without missing any major information.

Some of the tech owners and CEOs don’t read news from Techmeme but they have their own morning routines. The CEO of Apple, Tim Cook, says that his day starts with reading feedback emails from customers while Spotify’s CEO, David Elk, likes reading news and sometimes books to start his morning. However, Evan Spiegel, the CEO of Snapchat, likes reading news from Wall Street Journal and Financial Times in the morning.

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by Arooj Ahmed via Digital Information World

Meta Changes How Instagram and Threads Handle Political Content

Meta is changing the way Instagram and Threads show political content. The company wants to avoid making Threads like Twitter, where political debates can get very heated. Now, Instagram and Threads won't "proactively" show users political posts. This is similar to what Meta already does on Facebook. It has cut down on political content in different places like the News Feed and video suggestions.

Image: Digital Information World

Meta plans to bring these changes to Instagram and Threads as the 2024 U.S. elections get closer. This means less political content in Instagram Reels and the Explore section, as well as in the main feed of both Instagram and Threads.

Threads is trying to be different from Twitter, avoiding news and political debates. Even though Threads delayed adding a trends feature, Meta doesn't want to push news content there.

Meta's new rules affect how Instagram suggests posts to users. But, if someone follows an account that shares political content, they will still see those posts in their feed and stories. It just means those posts won't be suggested to people who don't follow the account. Instagram will let professional accounts check if they can be suggested and change their content if they want to be.

Users who like political content can choose to see it in their settings on Instagram and Threads. Facebook will have a similar option later.


Meta is making these changes slowly. They want to be careful after facing criticism for spreading hate and misinformation in the past. This could also help with lawmakers who are thinking about how to handle big tech companies.

Read next: TikTok Loses Legal Battle Over EU Status
by Mahrukh Shahid via Digital Information World

TikTok Loses Legal Battle Over EU Status

TikTok, the app famous for short videos, recently faced a legal challenge in Europe. It tried to avoid strict new European rules by going to court but didn't win.

The European Union had labeled TikTok a "gatekeeper" because of its size and impact. This label means TikTok has to follow tougher rules than smaller companies.

The court in Luxembourg looked at TikTok's request. TikTok didn't want to be a gatekeeper because it would have to share how it figures out what its users like.

TikTok thought this was too much to ask. However, the court said TikTok didn't prove that following these rules would cause big problems right away.

The decision means TikTok has to play by the same rules as other big tech companies in Europe.
These companies include well-known names like Google, Apple, Facebook's parent company Meta, Amazon, and Microsoft. The rules are about making sure these big companies play fair.

For example, they have to let other services work with theirs and can't stop users from going to other websites or services.

This case is a big deal because it shows Europe is serious about controlling big tech companies. The rules are there to make sure no company is too powerful or unfair. It also shows that even big companies like TikTok have to follow the rules, no matter how much they might not want to.

European court rejects TikTok's bid to evade "gatekeeper" status, enforcing tougher regulations on the app.

Read next: ChatGPT Performs Better if You Offer It a Tip
by Mahrukh Shahid via Digital Information World

Friday, February 9, 2024

ChatGPT Performs Better if You Offer It a Tip

Researchers working at the Mohammed bin Zayed University of AI have experimented with 26 tactics and prompting formats to see how they impact the responses received from ChatGPT. It bears mentioning that a few of these strategies managed to yield a staggering 45% improvement in terms of how accurate the response was based on the user’s intent.

With all of that having been said and now out of the way, it is important to note that being polite to ChatGPT might not be the right way to go about things. Many users tend to say please and thank you to the chatbot, likely out of a force of habit, although some might also be doing it under the assumption that it would improve the responses that they end up receiving. In spite of the fact that this is the case, it turns out that a neutral tone that doesn’t use any polite language boosted ChatGPT’s performance by 5%.

Another thing that can be extremely useful is to be as direct as possible, which is related to the use of neutral language with all things having been considered and taken into account. One of the most interesting findings of this study was that offering the chatbot a tip can actually vastly improve its results, and tests that used this tactic yielded the 45% improvement we mentioned up above.

It might also help to use phrases like “You must” or “You have to” because of the fact that this is the sort of thing that could potentially end up generating more sound responses from ChatGPT. Threatening penalties can also be useful despite the chatbot not really being at risk, and assigning a role to the AI can also help to streamline the answers it provides.

These tips just go to show that the manner in which you use ChatGPT can have a huge impact on the experience that you end up having. Treating it like a human being won’t work sometimes, but in other cases offering financial incentives can encourage it to do better, although the reasons behind this aren’t quite clear yet.

Politeness to ChatGPT might not enhance responses; neutral tone boosts performance by 5%, study reveals.
Illustration of heatmap for LLMs boosting percentages

Using phrases like "You must" or "You have to" generates better ChatGPT responses, study suggests.

Treating ChatGPT like a human doesn't always work; financial incentives may improve performance, researchers find.

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by Zia Muhammad via Digital Information World

Is TikTok a Misgonynistic Company? This Former Managing Director Claims Yes

Katie Ellen Puris was hired by TikTok as a managing director back in 2019, but she soon found herself included in a so-called “kill list” created by ByteDance’s chairman Lidong Zhang. With experience working at Google and Facebook under her belt, Puris came in with exceptional credentials that resulted in her heading the global business marketing team within a couple months of being hired, but in spite of the fact that this is the case, it appears that Zhang’s misogynistic views ended her career.

With all of that having been said and now out of the way, it is important to note that Puris has filed a lawsuit against TikTok for wrongful discrimination. She claims that she was fired due to not being as meek or submissive as the company expects its female employees to be, with Zhang’s extremely old fashioned beliefs about women requiring them to be as docile as possible.

As if that wasn't enough, Puris was singled out for being close to 50 years old, with higher ups at TikTok showing favoritism towards younger employees that were more likely to bend to their will than might have been the case otherwise. On top of all of that, she claims that she experienced sexual harassment at an industry event, and that TikTok didn’t take the appropriate actions in the aftermath. The combination of all of these accusations paints a picture of an extremely negative culture regarding women at the company with all things having been considered and taken into account.

Her role ended up being minimized to the point where she hardly had any influence at her job anymore, and she was penalized for complaining about the company’s lax response to the sexual harassment she went through. Puris is currently suing for damages and wants the case to go to a trial where it can be presented before a jury. It will be interesting to see where things go from here on out, since it indicates a massive culture clash between the Chinese social media behemoth and the American market that it is so eager to break into.

Photo: DIW - AIGen

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by Zia Muhammad via Digital Information World