Why Consumers And Brands Use TikTok: 60% Consumers Use The App To Find Entertaining Content, And 34% Brands Use It To Communicate With Customers

Many people wonder how the TikTok app succeeded, where several social media challengers failed. TikTok has become popular among younger users and its usage has surged during the lockdowns. Furthermore, the platform has given content creators and influencers a substantial profile. As the...

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by Arooj Ahmed via Digital Information World