Google Research Comes Up With A Mind-Blowing Image Noise Reduction Feature Powered By AI Technology

The great thing about the digital world is how it continuously evolves as we speak. And believe it or not, each passing day brings forward something more innovative than the rest.

If you’ve got some great lighting and a professional photographer at hand, you’ll definitely be treated to some decent-looking images. And that’s true even if your camera isn’t the best device out there. But if the lighting is poor, well, so will the results.

The same thing goes for digital noise when you’re shooting stills using nothing but a smartphone. The more the noise, the more the clutter, and the end result is just poor.

But what if we told you that Google Research has devised a great new tool that can combat all of this? This happens to be the case with Google Research's latest tool that comprises an image noise reducer, powered by AI technology. And from what we’re hearing so far, it’s a mind-blowing tool that’s been discovered.

It’s a great open-source project that’s getting plenty of raving reviews as we speak. It’s titled MultiNerf and we feel that things could finally be changing for the better.

The algorithms are seen running on data obtained from raw images and this combined with AI magic really sets the stage for something brilliant. See, the tool decides and showcases what a particular video appears like without the disturbances seen with noise that gets generated from image sensors.



If you happen to be just as excited as us with the news, well, we’d like to inform you that this is still in the making. The product is undergoing its research phase and is nowhere near to being launched just yet.

Whatever the case may be, one thing is for sure. We love how the developments are already causing wild excitement in the digital world.

Read next: Digital roles are the highest paid and the most in-demand freelance jobs hired by SMEs
by Dr. Hura Anwar via Digital Information World

Binance Faces Spam Crisis As Thousands Falsely Claim To Be Working For The Firm On LinkedIn

The problem related to spam is taking over the digital world as we speak. More and more platforms are being accused of holding fake accounts. And now, a new report related to Binance has really opened the world’s eyes to what’s going on.

What may have begun as Elon Musk trying to buy Twitter and then backing out after hearing news about fake accounts, the world is now becoming weary of bots and spam. Recently, Binance’s CEO shed light on how so many accounts or profiles on the popular job-seeking app LinkedIn were fake.

This past week, CEO Changpeng Zhao revealed how he’s got a hold of 7,000 profiles that claim to be a part of his workforce. These users boldly delineated the same in their CVs and it really surprised him and his company because they’re fake.

We mean to say 50 out of those 7000 are real, and that’s why he’s calling such people scammers. Moreover, he’s also requesting his own followers to be careful of those pretending to be someone that they aren’t.

The CEO also called upon LinkedIn to launch a feature so the firm could better verify real accounts and distinguish them from all others. And the reason this report is alarming isn’t only because people are boosting their CVs with fake job experience but much more.

Two months back, we saw the FBI reveal to CNBC how it was conducting a series of investigations into fraud schemes of investments. This had to do with crypto on LinkedIn, and it’s definitely a huge threat to vulnerable users that fall into the trap.

One cybercrime expert revealed how it was the responsibility of such platforms to keep a check on who has accounts on the app and who doesn’t. Be it apps for professional networking, dating, and so on and so forth.

As far as the current alarming report revealed by the CEO of Binance is concerned, the cybersecurity expert named Brett Johnson feels these 7,000 members could be a part of a cryptocurrency scam. Some people may be thought to believe they really are working for Binance when they’re not.

Interestingly, Binance is not disagreeing with this news. They agree that they don’t have that much time to go through a long list of profiles and make sure everything and everyone is real. Remember, investigations take time.

At the same time, LinkedIn has its own userbase growing by the second so dealing with spam is another issue that the company has been forced to deal with on a routine basis.

This past year, we were made aware of a Standford research that specialized in social media apps and spam accounts seen on them. The researcher found that around 1000 accounts were fake on LinkedIn and were being powered using AI technology. Wow, how’s that for a real eye-opener?

Not only did their resumes comprise of fake work experiences but there was also discussion about fake education histories too.

LinkedIn’s spokesperson was recently seen mentioning how the firm works hard at making sure fake profiles are kept in check and limited. But it seems they’ll be needed to do more than just that.

Read next: Microsoft States That Cryptocurrency Cybercriminals Are Still At Large, Despite The Currency Losing Its Value
by Dr. Hura Anwar via Digital Information World

Meta Finally Allows Quest VR Users To Sign Up And Log In Using Their Facebook Accounts

In what is being termed a decision that has been a long time coming, Meta has finally given its Quest VR users more flexibility.

The company announced in March how it would be allowing those users the chance to sign up and log in using their accounts on Facebook. And now it appears that rollout day has finally arrived.

The introduction of Meta accounts has been looked upon as a great and flexible act and now that the accounts are finally available, it’s definitely being appreciated.

Meta has revealed that despite news of the launch, it might not be hitting your device right now. They’re still in the process of rolling it out gradually to everyone so a little patience will go a long way here.



For those wondering how they can set up their new Meta accounts, well, we’ve got a step-by-step guide for you. Ok, so firstly, you’re provided with three different options. You can either make use of Instagram or Facebook or simply make your registration through your email too.

After you see the option being available, open up the Oculus application through your mobile phone and select the way you wish to sign in.

For those who already have Facebook accounts, well, the process will be a little different for them, when compared to those setting it up otherwise.

Users will need to search for one external portal that allows them to join both of their accounts. Through this manner, you’re given the chance to gain control of any data that already exists on those accounts, while moving forward with your new account on Meta.

Remember, when you make your new account on Meta using your email ID, you’ll be asked to provide important details like your email and some more information such as your birthday and even your name.

The company adds that the addition of birthday details is guaranteed to ensure the content gets distributed in an age-appropriate manner. Currently, the age limit that has been designated is 13.

Meta has also mentioned to users that Oculus account holders need to make their Meta account before January 1 of next year. They’ll be required to sign in and make accounts by putting in codes that are unveiled through their headsets. And once it’s done, they can sync all the data together.

Setting up Meta accounts isn’t the last step. Users must then make their Horizon accounts on Meta which would end up being their social profiles when embarking on the VR journey experience.

This will be complete with Avatars and some more exciting details like any personal connections you make. For those users who aren’t interested, well, simply make your profile private. As of now, the whole Meta Quest 2 headset experience comes at a staggering price tag of $400 and that’s just the start.

There were reports about how this cost would only end up increasing so if you’re interested, you’d be better off making the purchase sooner than later.

Read next: Meta Reaches $37+ Million Settlement After Being Accused Of Tracking Users' Location Without Consent
by Dr. Hura Anwar via Digital Information World

Google Is Apparently Working On A New RSS Feed Reader For Desktops, Effectively Bringing Back Google Reader

After the discontinuation of Google Reader, and bringing in a new RSS feed reader for iOS and Android, Google’s planning on developing one for desktops as well.

The Google Graveyard’s chock-full of actually useful features, but were consigned to oblivion for either not garnering a strong enough audience, or the tech giant allocating resources elsewhere. The reader was an RSS reader which could curate articles for users with exceeding efficiency. For those individuals unaware, an RSS reader is essentially just suggestions feed for online articles and the like. With Google Reader, for example, users could enter specific keywords that related to their topics of interest, and would in return be provided with relevant and recent content on the subject matter. The reader was also very accommodating of other RSS feeds; pasting any online website’s RSS feed link into the Reader would then lead to those articles being recommended in the future. Or, should I perhaps consider typing “did lead to”, as Google pulled the plug on Reader almost a decade past? However, people continue to consume online media at accelerating rates, and therefore the companies decided to give this entire RSS feed gimmick a second chance.

Honestly, all of this might just be conjecture; Google has made no statements of the sort, and we’re making this assumption of RSS feeds returning to desktops based on other evidence. For starters, there’s the fact that Google’s added RSS feeds to Android and iOS, thus clearly affirming its inclination towards taking them more seriously. Furthermore, we have AboutChromebooks helping us out, as the online Chromebook-oriented journal uncovered a bit of code. The early-stage data strings reveal a work-in-progress UI that’s supposedly related to feeding readers for desktop clients. The code even comes with a UI, but it’s unfinished and allows for no interaction.

Adrienne Porter Felt, a Chrome engineer, was reached out to for comment with this evidence. While she revealed no such plans in progress, Ms. Felt did reveal that further progress would be made on the smartphone OS RSS feed readers before we’d see or hear of the development of a desktop version.

Read next: Here Are 5 of the Biggest Privacy Trends Among Consumer
by Arooj Ahmed via Digital Information World

The State Of Food Manufacturing And Digital Trends For The Year Ahead

The food manufacturing industry is facing new challenges and changes. Supply chain issues are affecting manufacturers in every industry due to the rise of eCommerce and online shopping.

Food manufacturers must now adopt digital trends to adjust to the modern supply chain climate. Here are the tools, technologies, and trends that are helping food manufacturing businesses not only keep abreast, but thrive.

Photo: Arno Senoner/unsplash

Food Manufacturing Industry Supply Chain Challenges

The pandemic forced consumers to look for new ways to shop, bringing on the immense eCommerce and online retail boom that we see today. Online retail has caused supply chain challenges, affecting the food manufacturing industry in many ways.

Where consumers would usually eat at a restaurant, they are eating at home. This means that food manufacturers are receiving a lower quantity of bulk orders for essential ingredients like potatoes. Food manufacturers had to implement smaller packaging to compensate for this decrease in bulk orders.

In addition to the changing consumer demands, food manufacturers are also contending with a low supply of raw materials. For instance, vegetable processors in the US have struggled to import enough vegetables to process.

The food manufacturing industry faces many challenges ahead, and, likely, online shopping and grocery shopping is here to stay. So, what are food manufacturing businesses doing to adapt to the changes in demand and supply chain issues?

Digital Trends For Food Manufacturing

Let’s discuss some of the latest digital trends for food manufacturing that have emerged with the changing supply chain climate.

Blockchain In The Food Industry

Blockchain technologies continue increasing in popularity, and food manufacturers are catching wind of this trend. With blockchain, food manufacturers can confirm transactions in their peer-to-peer network without a central clearing authority. Food manufacturers leverage blockchain to implement technological advancements and utilize a decentralized and distributed record-keeping system.

Increased Adoption Of Automation And IoT

With the climate crisis, consumers seek more sustainable food manufacturing practices. One of the best ways for food manufacturers to implement more sustainable processes is to adopt IoT for increased visibility. IoT can indicate where food manufacturers can streamline processes to reduce energy wastage, improving their ROI regarding monthly energy bills.

Food manufacturers can also achieve more efficiency by implementing automation. Creating automated workflows for production based on their bill of materials allows food manufacturers to reduce manual data entry tasks and provide employees with a clearer picture of their responsibilities.

Adopting Future-Proof Building Security

During this turbulent time, food manufacturers must improve building security to prevent data leaks, shrinkage, and incidents that could inhibit production. Cloud-based technologies are dominating the security sphere and allowing for more responsive security.

Cloud-based security technology provides security teams with automated mobile alerts when a potential security event is detected, allowing for a more immediate response. Food manufacturers are shifting towards cloud-based technology to prevent data breaches and losses for more stringent security without increased manual effort.

Implementing Food Manufacturing Software

Food manufacturing software is helping manufacturing businesses to migrate to the cloud and automate processes in every facet of the manufacturing process. By implementing food manufacturing software, food manufacturers can streamline processes and gain a more competitive edge in the industry during the eCommerce boom.

Some of the best features of food manufacturing software include:

• Live inventory management - with food manufacturing software, you can track your inventory to ensure you have all the necessary components for your products and avoid production delays due to low stock. Food manufacturing software also tracks the expiry dates of your perishable items to ensure compliance with food health and safety standards.

• Forecasting - real-time master planning allows you to gain forecasting insights and improve business intelligence, equipping your teams to make better decisions.

• Costing - costing features of food manufacturing software allow you to gain more insight into how cost-effective the manufacturing process is and avoid overspending that could affect your profit margins, switching to better sources for procurement.

• Integrations - food manufacturing tools allow you to keep up with the rise in eCommerce by offering integrations with popular eCommerce websites for improved inventory management based on your sales orders and projected sales.

• Warehouse management features - some food manufacturing software helps your teams to manage warehouse processes better and ensure quality control down to small tasks.

• Accounting integration - you can integrate food manufacturing software with your existing accounting software to improve financial management based on production insights.

With the supply chain issues and changing demands of the food industry, food manufacturers need access to tools that give them more control over spending, inventory management, and quality assurance processes. Food manufacturing software provides the efficiency and increased business intelligence that food manufacturers require.

Photo: Mark Stebnicki/pexels

Summary

eCommerce and online shopping have become increasingly popular since the pandemic began, affecting the supply chain and availability of raw materials. These changes affect the food manufacturing industry, increasing the need for improved efficiency. With new trends and technologies, food manufacturers can prevent losses, improve efficiency, and meet the demands of this new consumer climate.
by Web Desk via Digital Information World

4 Signs Your Digital Marketing Strategy Isn’t Working

Digital marketing promotes a brand through online channels to connect with prospective consumers so they can introduce their products and services. This activity is vital in businesses because these platforms allow them to reach a wider audience with cost-effective promotional strategies. Instead of investing in costly and ineffective paid advertisements on traditional channels, they can create compelling content that will help them receive more qualified leads and higher sales revenue.

Photo: AdobeStock

Because digital marketing can help companies reach more online users, they must represent a reputable brand that their clients can trust. Thus, they have to put more effort and time into planning their digital marketing strategies to ensure the effectiveness of their campaigns. Without doing so, they might create poor tactics that send the wrong messages to their customers and ruin the organization’s overall reputation.

This article provides you with the four signs to determine your digital marketing strategy is ineffective.

1. Attracting The Wrong Audience

Marketing can only be effective when companies are targeting the right audience. If they focus on promoting their products and services to the wrong online users, their content strategies will fall into uninterested eyes and not receive engagement. Because they don’t need to purchase their offerings, they will have no interest in engaging with them online.

If you’re starting to attract the wrong audience, you must analyze your existing digital marketing strategies to determine your ideal customers. Thus, seeking the professional assistance of a digital marketing agency to help you run in-depth market research is essential. This team of experts will conduct a thorough keyword analysis so you’ll know the actual terms your prospects use as they search for information within your niche.

2. Receiving Poor Bounce Rates

Bounce rate is a measurement that indicates the number of visitors who enter a page and exit without browsing other pages within the website. This indicator is crucial in digital marketing because it shows a campaign’s or web design’s effectiveness and helps us understand why these elements confuse online visitors. Therefore, generating a poor bounce rate is alarming because users only view a home page alone and do nothing before clicking away.

Your current digital marketing tactic isn’t practical if your website receives poor bounce rates. To avoid this mistake, you have to examine the performance of your pages by paying attention to page load time and providing smooth navigation. In addition, you need to enable a mobile-responsive web design to create a solid experience for the users and urge them to continue browsing other pages.

3. Having Zero Engagement

Customer engagement is essential because businesses can receive more opportunities to nurture relationships with their audience. As they actively publish engaging content through various online platforms, they allow their customers to ask relevant questions or share their reviews about the products. In turn, they can enhance the experience of these users with their brand and encourage brand loyalty.

Another common sign that your digital marketing strategy is ineffective is when you don’t receive any engagement from your online audience. This poor performance may result from low-quality images within your website, or your customer service agents fail to deliver in their real-time communication with prospective clients. Fortunately, you can boost your online engagement by responding to all comments, selecting content that can receive a positive reaction from your audience, and running contests.

4. Not Getting Traffic

Website traffic is the volume of online users who visit a page and often indicates a company’s success in attracting its ideal audience. This metric shows a business’s opportunities for developing qualified leads and establishing relationships with their prospects. When a company receives the right traffic into its pages, it can fill up the top of its sales funnel and generate more customers.

One of the most prevalent signs a digital marketing strategy isn’t working is its inability to produce website traffic. This low-performing metric may come from plagiarized and low-quality content that limits a website’s ability to reach a higher rank on search engine results pages (SERPs). Hence, produce unique blogs, use compelling headlines to gain readers’ attention, and share your web links on various social media channels to increase web traffic.

Another way to gain more traffic is by sending email newsletters to qualified prospects and loyal customers to drive more clicks. Moreover, you may consider collaborating with a credible influencer within your niche and ask them to share your blogs on their platforms to receive more website visits and rank higher on SERPs.

Key Takeaway

As an entrepreneur in this modern age, you have to use online channels to promote your brand and communicate with your customers. With that, you should evaluate your digital marketing strategy to assess its effectiveness using these four signs. After a successful assessment and following necessary changes in your campaigns, you can attract the right audience and ensure the success of your online advertising initiatives.

by Web Desk via Digital Information World

WhatsApp is rolling out 2 features that will let admins delete posts and android users create communities

WhatsApp is one of the most used messaging apps in the world with millions of users using it each day for multiple purposes. Whether it is keeping up with family or having work group chats, WhatsApp provides a platform for both.

On the app, it falls upon the group admin to control and regulate the content that is being posted over there, but sometimes people don’t follow the guidelines set by the Admins and post offensive content in the group chat. When that happens the admin must take charge either by asking the user to delete the message or remove them from the group. But even after asking nicely, the user does not comply, and here is when this feature comes into the picture. This feature gives admins the ability to delete messages sent by anyone in a group for everyone present in that particular group, so not even the sender can see what they sent.

This feature has started rolling out and has been given to some lucky Beta users. One thing that we know for sure as of now is that this feature will be available to Beta users soon and the ones that want to use it must have the WhatsApp Beta for iOS 22.18.0.70. One thing that has to be noted is that this feature is only for iOS Beta users as of now. Whether this will be coming to Android in the future is still unclear.

Moving on, WhatsApp has been working on another feature that is still under development as of now. WhatsApp recently introduced Communities, a place where a person could find all the groups related to a specific topic, now it is working on an update that will allow users to create their Community.

Now, this feature has long been overdue as it should have been released with the Communities feature when it came out first. Well, the feature wasn’t non-existent, it just wasn’t available for Beta Android users. But now it is finally here.

According to the screenshot posted by WABetainfo, it is very easy to check if the feature is available on your version of WhatsApp, just look to the upper left corner where the camera tab usually is, if you see 3 small people over there then it means that your version of WhatsApp is compatible and as for the people you see, by clicking on them you will be directed to the community tab.

If the tab is available on your phone you can start by adding 10 groups into a community, they are called subgroups and one community can support up to 512 participants.

Read next: WhatsApp allows status updates visibility within the chat list, just like Instagram stories, but it is now available for some beta users
by Arooj Ahmed via Digital Information World