Apple’s YouTube Ads Are Now Promoting Unsend iMessages and Action Mode in iPhone 14

Apple’s new iPhone 14 has taken the world by storm. The whole world is excited to try out its action mode meaning Apple is surely promoting it the right way.

Apple shared two new ads on YouTube this Monday that market an old and a new feature. The old feature here is the unsend iMessage feature, which has been around ever since iOS 16 came into being. The new feature here is the Action Mode on iPhone 14.

Both the ads are quirky and fun, the perfect blend to grasp the user’s attention. The first one simply shows the Action Mode by displaying a race scenario. The second one is known as the ‘R.I.P Leon’ ad - our favorite!

Apple’s new Action Mode is only available for iPhone 14 and its versions. It is not available for the previous models. However, both the ads only show iPhone 14 and not iPhone 14 pro.



Action mode allows users to capture videos in high quality even when the camera is shaking. The video is captured in high definition even if the user is running. This is portrayed in the ad where a woman is trying to capture her child competing in a race by running along.

The ‘R.I.P Leon’ ad is focused on shedding light on an old feature, the ‘delete iMessage’ feature. It shows a guy in a dilemma after his chameleon is lying over as if dead. He texts someone that Leon is dead but as soon as he sends it, Leon turns over and comes to life. The guy then unsends the text with a message that states, ‘Unsends Messages. Relax, it's iPhone.’

This feature isn’t limited to just iPhone 14 or iPhone 14 pro. It is available for all previous models that have iOS 16 and even on iPad running iPadOS16.

iPhone 14 Pro also has two ads circulating the internet. One shows the Dynamic Island while the other highlights how the Crash Detection feature works. Apple always plays with its audience’s mindset with minimalist features and ads. We hope to see even better features from the app soon.



Read next: Apple Partners With SpotHero to Ease Parking Reservations
by Arooj Ahmed via Digital Information World

Social Network Mastodon Sees Massive Decline In Active Users After Musk Drove One Million People To The App

Elon Musk may have succeeded in driving more than a million people to the social network called Mastodon but the success seems to have been very short lived.

As per recent statistics, the number of active users on Mastodon has fallen by nearly 30% ever since we witnessed a peak and right after that, we saw a slow-paced decline. The facts were boldly outlined on the app’s own website.

During the first week of this month, nearly 1.8 million people were active, and that was down by around 2.5 million during the start of December.

Mastodon is a famous open-source social network that functions in an independent manner from its hosted servers. It’s been promoted as Twitter’s right hand as it’s awfully similar and could even be dubbed as its alternative too.

But for quite a few people out there, it simply does not fulfill that particular role of Twitter that many had expected it to and therefore, critics now claim it’s having trouble with users understanding it as it’s just too complicated and wouldn’t be able to replace it.

One social media expert mentioned how Twitter is very simple and straightforward and that’s why people love it. You can open the app or the website, add a few words, and then you’re done. It’s like a simple platform that’s based on the likes of SMS.

There were nearly 500,000 users active on this platform before we saw billionaire Elon Musk acquire Twitter toward the end of October. But by the middle of November, that figure climbed to nearly 2 million people that were active on the app.

That period was a gold one and we could really see the app doing well at that time, now, however, it’s a whole different ball game. At that time, there was plenty of uncertainty linked to Twitter. People were worried about where the app was headed and hence didn’t want to be linked to it.

But Mastodon just couldn’t hold up. Users claim that they’re a fan of the Twitter app because you can simply mute and then block and for that reason, they’re in love with it. But some people still do feel like it’s toxic and they need to escape, which is why they ended up on the likes of Mastodon.

We saw the rapid surge of users on Mastodon arise and continue throughout November. It peaked at nearly 130,000 users in just one day. The upticks were coinciding with some very controversial decisions designed by Musk.

There were decisions to terminate thousands of jobs staff members on Twitter and we also saw changes made to the app’s verification and moderation policies. Then we saw Musk reinstate controversial accounts like that of Donald Trump. He even came up with polls to help him make some serious decisions that people thought were ridiculous and run by bots.

So as you can see, there were more reasons to hate the Twitter platform than to love it.

Data produced from the likes of Google went on to reveal how there were surges in searches for the Mastadon app in April last year and during that period, billionaire Elon Musk turned out to be the company’s biggest shareholder.

Mastodon still failed to capture target audiences despite other social networks being successful. We saw the likes of BeReal really hit it big with the masses and even social audio apps like Clubhouse tried to get audiences but failed as it was too exclusive, to begin with.

So as you can see, people are very picky and if you give them something they like, they’ll reward you for it by sticking to that app like a true royal fan. Unfortunately, that was not the case with Mastadon.

H/T: TheGuardian.

Read next: Global Market Research Company Forrester Suggests Twitter Advertisers Invest Elsewhere
by Dr. Hura Anwar via Digital Information World

Ten of The Tech World’s Biggest Billionaires Suffered a Collective Loss of $575 Billion in 2022

2022 was a cloudy year for everyone. While everyone suffered a loss, no one took a hit quite as strong as the Billionaires working in the tech sector who lost around $575 Billion. These Billionaires, as per Bloomberg include Elon Musk, Jeff Bezos, Mark Zuckerburg, and more.

The reason behind this toll is pretty obvious. The inflation in 2022 was pretty high when compared to previous years. Digital marketing also faced a tough time and those that actively invested in it suffered great losses.

Microsoft faced a sudden plummet in shares in 2022 as the demand for computers suddenly dropped. People have stopped using personal computers however this was one change that Microsoft was not prepared for.

Due to this, Steve Balmer and Bill Gates lost big bucks. Steve Balmer was the CEO of Microsoft for 14 years. He left the position in 2014. He has a good amount of shares in Microsoft and when the company faced a loss of 28% of its shares, Balmer lost $19.4 Billion. He now stands at a net worth of $86.2 Billion.

Bill Gates is a name we’re all familiar with. He is a co-founder of Microsoft. In 2022, his net worth dropped to $110 Billion after he suffered a loss of $28.6 Billion. Although he does have investments spread across the globe, Microsoft has his biggest shares and after the company’s major downfall, Gates suffered a huge loss too.

Google also suffered a great loss due to the difficulty faced in digital marketing. This affected two of the Billionaires on our list. They include Sergey Brin and Larry Page, both of who are co-founders of Google. Both of them suffered a loss of $44 Billion each.

Sergey Brin has big shares in Google’s parent company, Alphabet. After the humongous loss, Brin’s net worth now stands at $79.5 Billion.

Larry Page also has huge shares in Alphabet - he owns 6% of Alphabet. Since Alphabet suffered a great deal, it slowed its hiring process and reduced handing out perks in 2022. Larry Page’s net worth at the end of the year was $83.1 Billion.

Another company that caused 2 of the Billionaires on our list to suffer is Amazon. The first is Jeff Bezos, the founder of Amazon and Blue Origin. His net worth at the end of 2022 is $107 Billion. Although he stepped down as the CEO of Amazon, his shares are still the largest in the company. However, we doubt he was happy about his amount of shares when Amazon suffered a loss of 50% last year. This caused him to lose $85.2 Billion.

The second person that suffered from the downfall of Amazon is MacKenzie Scott. Scott is a novelist and philanthropist. Similar to that of her ex-husband Bezos, Scott’s net worth also plummeted at the end of 2022. It was noted to be $19 Billion. She owns a 3% share in Amazon. Despite facing a huge loss, Scott claims that she donated $2 Billion last year to organizations that support the underprivileged.

Next, we have the chairman of Contemporary Amperex Technology, Zeng Yuqun. He lost $20.7 Billion last year which rounded off his net worth to $32.5 Billion. Zeng has 23% stakes in the largest electric vehicle company. Since the demand for electric vehicles in China significantly reduced in 2022, the company suffered a great loss and so did Zeng.

Mark Zuckerberg is also one of the unfortunate people on our list today. The person that used to be the 6th richest in the world is now in the 25th position. This is due to massive losses due to the recession and problems with digital marketing at Meta. Even after laying off 11,000 employees, the company still faced a lot of trouble. Zuckerburg’s net worth at the end of 2022 was $45.6 Billion.

Binance also saw its worst in the past year. Changpeng Zhao is the co-founder and CEO of Binance. He lost $83.3 Billion and now stands with a net worth of 12.6 Billion. Not only did Binance face a loss, but it is also under scrutiny from investors. It will also go under investigation since allegations of money laundering have been claimed against it.

Lastly, we have Elon Musk. He was the richest man on Earth until last year when he moved down to the second place. He lost $132 Billion in 2022 (which is a unique statistic as per GuinnessWorldRecords) and ended up with a net worth of nearly $140 Billion. Since most of his shares come from Tesla, it took a huge toll as the demand for electric cars decreased. Twitter’s takeover also didn’t play a positive role for Musk and ended up decreasing his popularity and wealth.

Read next: Global Market Research Company Forrester Suggests Twitter Advertisers Invest Elsewhere
by Arooj Ahmed via Digital Information World

Apple Partners With SpotHero to Ease Parking Reservations

If you’re an iPhone user, it’s pretty unlikely that you use Apple Maps. This app from the tech juggernaut is notorious for not being very easy to use, and its inferiority when compared to Google Maps means that most of its users tend to eschew it with all things having been considered and taken into account. In spite of the fact that this is the case, Apple has been trying to make a lot of positive changes to their Maps app, and their latest collaboration is a great example of that.

With all of that having been said and now out of the way, it is important to note that Apple is now partnering with SpotHero to take their Maps to the next level. SpotHero has been around for a while, having been established back in 2011, and it functions as a digital marketplace for parking spots. Incorporating this into Apple Maps would allow users to find parking spots through the app itself which is a highly useful bit of functionality that Google Maps sorely lacks at present.

One thing that might give excited users pause is that SpotHero isn’t foolproof. Many who use it find themselves expecting a parking spot only to realize that they have been misled. These are issues that Apple will have to tackle because of the fact that this is the sort of thing that could potentially end up making this addition less useful than might have been the case otherwise.

If you want to start using this feature on Apple Maps, you just need to enter the More section and then select the Parking option. That will give you a list of all of the parking spots that you can get in the nearby area. Finding parking can be a real nightmare, so it’s great that Apple is playing its part in trying to make things easier for users. Whether or not this will give Apple Maps a boost remains to be seen, but this is a definite step in the right direction that will very likely pay off brilliantly down the line.

Read next: Trouble For Apple As New Class Action Lawsuit Accuses It Of Collecting And Sending Analytics Data Through iPhone Users
by Zia Muhammad via Digital Information World

YouTube Will Share Ad Revenue With Shorts Creators On February 1 As App Rolls Out New Terms

YouTube is all set to begin sharing its ad revenue with its creators making Shorts. The company mentioned how February 1 would be the date for this feature to kick in as new terms begin to be rolled out.

The new change means plenty of preparations and this comes in the form of making creators aware of the guidelines that must be followed by them via the app’s Partner Program. All the terms would need to be fulfilled by July 10 if creators wish to be a part of this new initiative.

The huge change to the app’s partner program would mean creators are going to be given the opportunity to earn revenue through ads that get viewed in between videos on the Shorts Feed. And this new model for revenue sharing would be replacing the app’s Shorts Fund.

YouTube hopes this new decision would give more and more of its Shorts creators the chance to earn more money, thanks to the new sharing model. As mentioned in the past, creators would be applying to this program in case they meet a specific threshold comprising 1000 subscribers and nearly 10 million views of Shorts over a span of three months.

As a part of the new clause creators would be required to accept a certain monetization module. The first of which has been dubbed ‘Watch Page Monetization Module’ and it enables creators to generate more revenue through ads that are served on long-form videos as well as YouTube Premium.

The second part is called Shorts Monetization which enables you to earn more funds through ads that arise between Shorts seen on the Shorts Feed as well as the app’s Premium version. Finally, the last module is dubbed Commerce Product Addendum and features things like Channel Memberships as well as Supers.

The app says it encourages more and more creators to accept such modules so they get the chance to unlock an array of features for unlimited learning through this platform. Moreover, creators that produce Shorts and have accepted the modules would be eligible to attain Shorts ads revenue and sharing of these Shorts views beginning early next month.

As far as how this new feature of sharing money through Shorts videos is concerned, it’s definitely not too simple, thanks to the likes of music licensing. Every month, you get the chance to attain revenue through ads and it starts to appear in between Shorts. This is added together and is used to set forward monetization of Shorts for creators while covering costs linked to music licensing.

Read next: YouTube Helps Shorts Creators Get More Fame For Clips Through Relevant Hashtag Suggestions
by Dr. Hura Anwar via Digital Information World

The Importance of a Good Night's Sleep: Why Getting Enough Rest is Essential for Your Health

Starting your day off on the wrong foot can have a negative impact on your productivity, mood, and overall well-being.

One way to start your day off on the wrong foot is by checking your phone as soon as you wake up, according to Dr. Andrew Huberman, a neuroscientist at Stanford University. In a recent YouTube video, Dr. Huberman explains that exposure to bright light in the morning, such as the bright blue light emitted by phones, can suppress the production of the hormone melatonin, which helps to regulate the sleep-wake cycle.

This can make it harder for the body to fall asleep at night. Instead of checking your phone in the morning, Dr. Huberman recommends gradually exposing the body to natural light and using an alarm clock or natural light to wake up.

In addition to disrupting the body's natural sleep-wake cycle, checking your phone in the morning can also increase stress levels. When we check our phones, we are often bombarded with notifications, emails, and other demands, which can increase stress and make it harder to start the day off on a positive note.

Getting a good night's sleep is essential for overall health and well-being. When we sleep, our bodies can repair and regenerate, and our brains can consolidate memories and process information. Lack of sleep can have several negative effects, including impaired cognitive function, increased risk of accidents and injuries, and a weakened immune system.

To improve sleep quality, it is important to establish a consistent sleep schedule and aim for 7-9 hours of sleep per night. Other ways to improve sleep quality include creating a sleep-friendly environment, sticking to a consistent bedtime routine, avoiding caffeine and alcohol before bedtime, exercising regularly, and managing stress.

In conclusion, starting the day by checking your phone can disrupt the body's natural sleep-wake cycle and increase stress levels. To start the day off on the right foot, try gradually exposing the body to natural light and keeping your phone out of reach. Focusing on getting a good night's sleep is also essential for overall health and well-being.



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by Arooj Ahmed via Digital Information World

The Future Of 6G Wireless Technology Could Use Humans As A Power Source

The tech industry is booming as we see the likes of 5G wireless technology take center stage around the world.

But this is just the start of many great things as new research is already talking about the likes of 6G technology in the future.

Researchers hailing from the University of Massachusettes claim that 6G technology is going to be worlds apart from the rest as it may use humans as antennas.

We could see the likes of 6G telecommunications taking advantage of VLC which is another name reserved for fiberoptics making use of wireless technology. As of this moment in time, fiberoptics make use of very thin glass or even plastic strands that transmit data on light flashes.

While the wires are really small, they’re too fragile as well. And the team of researchers was seen mentioning how this low-cost variant is definitely an innovative manner of using waste energy through the likes of VLC and hence would use the human body as the antenna.

The new invention recycles waste energy so that it powers devices that can be worn and even those electronic devices that are large in size. While VLC is very simple and quite interesting too, it’s a big change.

Think along the lines of ridding radio signals to transmit data without wires. Light is used from LEDs and it turns on and off, around one million times each second. But what really makes the feature so interesting is how this infrastructure is already present.

Thanks to the world of advanced technology, we’re saying hello to homes, cars, offices, and streetlights that are lit using LED bulbs that are also transmitting data. Moreover, things that do have cameras like smart devices, laptops, and tablets may even end up being a receiver.

The researchers further elaborated on how VLC systems go through significant types of leakages of energy as LEDs transmit RF signals through side channels or even radio waves. And if scientists can better utilize such RF energy, they’ll put it to great use.

To make this an actual reality, the feature comes with an antenna that’s made from coiled copper wire that collects all kinds of leaked RF. Now, the biggest query that people have is what object makes the most of this energy collection.

As per researchers and their experiments on different surfaces and wire thicknesses, there are a wide array of results expected. The trial comprised of the coil being rested against the likes of plastic, wood, steel, and even cardboard while keeping phones and other devices switched on and off. Then, the researcher wrapped this coil around the human body and the results were electrifying.

The end result proved that humans are actually the best medium for the amplification of a coil’s ability to gather leaked RF energy. By attaching this coil to a human being, it ended up collecting nearly 10 times more energy than a simple bare coil.

These results also showed how cheap bracelets end up providing the best 6G service out there today. It’s a wearable device that’s called Bracelet+ which users can wear on a certain position of their forearm. Moreover, study authors saw how it could modify this so it would work as rings, belts, necklaces, and even anklets. But it’s the bracelet that actually did the best job at generating power as per the researcher’s results.

With a design that costs just 50 cents or less, it’s a wonderful invention, if we must say so ourselves and there’s a reason why people are getting excited about the future.

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by Dr. Hura Anwar via Digital Information World