CapCut is the Rising Star in Video Editing Set to Eclipse the Competition

In the dynamic landscape of mobile applications, one emerging player stands poised to seize the limelight and unseat long-standing giants. CapCut, TikTok's very own video editing app, has emerged as a formidable contender, ready to challenge and dethrone established incumbents that have reigned supreme in the niche of video editing for over a decade.

What sets CapCut apart from the competition? To begin with, it was a free app in a market dominated by freemium and subscription-based rivals. However, the game-changing moment came when CapCut decided to take a more profitable strategy by charging for its services. This strategic decision not only allowed it to monetize its offerings but also allowed us to quantify its success and the influence it had on its competitors in terms of cold, hard cash.

To truly grasp the magnitude of CapCut's meteoric rise in revenue, let's draw a comparison with one of the stalwarts in the field - Facetune, a high-earning player in the United States.

CapCut began the year with an astounding $3.3 million in net revenue from the App Store and Google Play, according to our estimates, as we continued on the adventure through 2023. Facetune, on the other hand, reported a massive $8.3 million in net revenue for the same month, giving it a significant lead.

Fast forward to May, and CapCut was already basking in the glory of $6.6 million in revenue! Facetune, too, experienced growth, with earnings reaching $10.2 million. These figures represent net revenue, which translates to the earnings publishers retain after the obligatory share given to Apple and Google.

Surprisingly, May was Facetune's highest revenue month of the year. Meanwhile, Facetune secured $9.9 million in August, while CapCut's sales increased by 33% since May, resulting in a net revenue of $8.8 million, according to our estimations.

CapCut's once-significant advantage in January has now shrunk to nearly nothing. At this rate of growth, it'll only be a matter of time before CapCut surpasses Facetune, possibly within a month.

Since the dawn of 2023, CapCut's revenue has surged by a whopping 166%. The writing on the wall suggests that there's no end in sight for this remarkable growth, and it poses a significant problem for the established incumbents. It's the kind of challenge that calls for innovation and hefty advertising campaigns to emerge victorious.

To summarize, CapCut's meteoric rise in the world of video editing is nothing short of remarkable. Its shift from a free app to a premium service has proven to be a masterstroke, allowing it to compete with industry titans. The battle for domination continues, and CapCut's astonishing development trajectory indicates that it is a force to be reckoned with, rewriting the rules of the game with each passing day. "Innovation is the name of the game," as the phrase goes, and CapCut appears to have perfected it to perfection.

But what makes CapCut genuinely fascinating is the story behind its rise. It's a story of a scrappy underdog challenging the status quo and, in doing so, rewriting the script of success in the realm of video editing.

CapCut's rise from obscurity to popularity is reminiscent of a thrilling underdog sports film. Consider a brave protagonist, equipped with tenacity and a novel idea, going on the game's reigning champions. CapCut's first venture as a free software may have appeared to be a David-and-Goliath scenario, but it was only the beginning of an epic triumph story.

When CapCut decided to introduce charges for its services, skeptics may have questioned its strategy. After all, in a world where "free" is often the magic word, turning towards paid services can be a risky move. However, CapCut had a unique weapon in its arsenal - the backing of TikTok. With TikTok's massive user base and influence, CapCut had the potential to tap into a vast market hungry for innovative video editing tools.

The choice to charge for its services was risky, but it was accomplished expertly. CapCut didn't just slap a price tag on its app; it provided a value proposition that users appreciated. It gave a smooth and feature-rich video editing experience that more than justified the price. In summary, it evolved from a simple tool into a significant resource for content creators, distinguishing it from its competitors.

The numbers tell a compelling story of CapCut's ascent. From a modest start in January, it steadily climbed the revenue ladder, surprising even the most ardent skeptics. By May, its revenue had more than doubled, and by August, it was hot on the heels of Facetune, the industry heavyweight.

This fantastic development is not an accident; it demonstrates CapCut's capacity to adapt and innovate in a continuously changing landscape. While the incumbents relied on their name and past, CapCut took a more agile and forward-thinking strategy. It recognized that change is the one constant in the realm of technology, and it embraced it passionately.

CapCut's success is all the more exciting because of the possibilities it opens up for content providers. Creators may take their material to new heights with the help of a sophisticated and user-friendly video editing tool. CapCut has democratized video editing, making it available to both ambitious creators and seasoned pros. It's a tool that unleashes creativity and levels the playing field, allowing talent to flourish without the limitations of expensive software or steep learning curves.

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CapCut's story is an enthralling chapter in the grand saga of technical invention. It's a narrative about upheaval, endurance, and the audacity to confront the status quo. CapCut is more than simply a video editing program; it represents what is possible when creativity meets drive. And, as the voyage progresses, one thing is sure: CapCut is on a mission to rewrite the rules and set new standards in the world of video editing.

The giants of the industry may have enjoyed their dominance for years. Still, the rising star from TikTok is here to remind them that in the world of technology, yesterday's champions can quickly become today's contenders. CapCut's ascent is a testament to the power of innovation and the ever-shifting sands of the digital landscape. As the competition watches with bated breath, CapCut continues to redefine the game, one edit at a time.

H/T: AppFigures

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by Rubah Usman via Digital Information World

One In Three Americans Make Use Of Password Managers As Per This New Report

The growing risks of cybersecurity cannot be denied and today, many Americans realize how important it has become to give attention to little details.

Most people understand that managing your passwords in a healthy way can benefit you and that does make cybersecurity experts and researchers happy because the threat is always on the rise.

A new study reports how every one in three US citizens is using password managers and the figure has grown by 21% from what was seen last year. This study was revealed by Security.org and it further proves how an estimate of 79 million users was generated.

It’s password managers from Google and Apple that come with built-in phones that really do make people’s lives easier. And the fact that they represent close to 50% of the US market speaks for itself.

Furthermore, it's trending as a tool and is more popular than any other initiative out there today.

The part that many researchers found to be unique in this study was the incorporation of security keys by physical means and affiliated passkeys that have gained a lot of attraction and are now in use by 10% of all adults in the country.

Still, close to 41% of all individuals are putting their bet on memorization to ensure they don’t forget their most important passwords because there can be nothing worse than that. Still, 25% are still using older means to save their passwords upon handwritten notes and any unencrypted digital files across devices.

But that does not mean they are still safe with just taking on the password manager approach. Today, a lot of users are jeopardizing their safety by utilizing reused passwords in other places. And as you can imagine, that is definitely not the right way to go about the situation.

Experts have long warned against such practices that they deem to be super unsafe and unhealthy. And that is what raises the chances for identity theft as well, sources mentioned.

As a whole, 60% of Americans are relying on insecure means to track important credentials and that is where the problem lies.

Just recently, we saw the country’s FBI outline how a whopping $10.2 billion figure related to cybercrime incidents arose in 2022. And previous stats were just $6.9. Hence, that’s a massive leap worth mentioning.

Meanwhile, the figure for complaints jumped to a staggering 800k and these were filed in the ICCC. And then on the FTC’s identity theft website, there was news about 1 million reports linked to people’s identity being stolen.

To ensure your identity is safe means saying hello to a very bumpy road that’s filled with all kinds of hurdles. You are trying to keep your identity safe online but that’s not always easy.

There are plenty of logins you make that are far from secure. Meanwhile, reusing passwords never helps for digital accounts that just end up being more and more vulnerable to the thought of looming hackers.

And then using password managers tends to increase the greater awareness of online threats, remote jobs, and so much more that has to do with American citizens shifting online.

Today, password managers are super advanced and practical answers to remaining safe and ensuring your online account on the web is secure at all times.

And as expected, iCloud from Apple and Google’s Password Manager leads the pack.

But the future does look brighter with bigger and better options on the rise. From biometric passkeys arriving, we’re going to see another promising endeavor in the form of quantum encryption take center stage.

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by Dr. Hura Anwar via Digital Information World

57% of Gen Z Want to Become Influencers, Far More Than Any Other Group

The ever shifting job market presents opportunities that might have been considered pipe dreams not too long ago. In the middle of the 20th century, teenagers were obsessed with the idea of becoming rock stars even though this appeared to be something that was less likely than becoming a white collar professional. In spite of the fact that this is the case, the passion for the younger generation to enter new fields continues unabated, although Gen Z have a very different type of career trajectory in mind.

With all of that having been said and now out of the way, it is important to note that 57% of Gen Z said that their primary career goal is to become some kind of an influencer. This is based on the Morning Consult’s recent report which shed some light on the state of career choices being made by people in the modern era. On average, 41% of US adults said that they would like to become influencers, but for Gen Z a massive 16 point differential can be noted.

There is also an increasing level of trust in influencers among both Millennials as well as Gen Z. 51% said that they trusted influencers back in 2019, but by 2023 this proportion has swelled to 41% with all things having been considered and taken into account.

53% of Gen Z also stated that they look at influencing as a respectable and viable career choice. 30% even went on to admit that they would be willing to put their own money down because of the fact that this is the sort of thing that could potentially end up serving as an investment that will boost their career.

With 42% of people going to TikTok to find recommendations for products that they want to buy and 40% looking at YouTube, influencing has genuinely turned into a viable way to make money. This could lead to an influx of new creators who might end up saturating the market and creating a paradigm shift that would be rather difficult to try to predict.

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by Zia Muhammad via Digital Information World

83% of Millennials Plan to Shop More Online This Holiday Season

The holiday season is widely considered to be a critical juncture during the business cycle because of the fact that this is the sort of thing that could potentially end up driving profits through the roof. Predicting the behaviors of various consumers can prove useful thanks to how it can determine business strategies and allow brands to get more sales than might have been the case otherwise, and this year it appears that Millennials will be taking the trend forward.

According to a survey that was commissioned by Samba TV as part of its yearly report about the holiday shopping season and conducted by Harris X, 83% of Millennials say they’re planning to do more online shopping this time around. With all of that having been said and now out of the way, it is important to note that they will be spending just under $1,500 on average, or $1,474 to be precise.

This just goes to show that the younger generation is turning into the single most consequential cohort for businesses that want to turn a profit during this time of the year. Millennials are intending to spend around $600 more than other sections of the consumer class, and 40% of them stated that they are able to do so thanks to their improved financial circumstances.

When looking for gift ideas, both Millennials as well as members of Gen Z tend to take a similar approach namely by heading on over to social media. Facebook was the most popular platform to find gift ideas for Millennials followed by YouTube and finally TikTok. As for Gen Z, TikTok took the top spot followed closely by Google, while Facebook was nowhere to be seen.

In spite of the fact that this is the case, Instagram made an appearance in third place which indicates that Meta has at least one platform that can cater to the younger crowd. It will be interesting to see how these findings reflect in the earnings report that will come out in the aftermath of the holiday shopping season that is around the corner.

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by Zia Muhammad via Digital Information World

57% of These Apps Are At Risk of Cyber Attacks

Cyberattacks are arguably some of the most pernicious and prevalent digital threats that are marring the user experience, and it turns out that many apps are not prepared to take any steps to prevent them. A study that was recently conducted by DigitalAi revealed that as many as 57% of the apps that they monitored were at risk of being compromised by malicious actors which can make them far less secure to use than might have been the case otherwise.

With all of that having been said and now out of the way, it is important to note that apps in the Gaming category are particularly susceptible to these kinds of incursions. Based on the findings presented within this survey, a whopping 63% of them reported that they were attacked in the recent past. They were closely followed by financial services. Such apps are a common target because of the fact that this is the sort of thing that could potentially end up giving malicious actors illicit access to people’s bank accounts and transactional history.

One thing that bears mentioning is that Android apps are far more at risk than their iOS counterparts. 76% of Android apps were deemed likely to be a threat to user safety due to a lack of security protocols, whereas just 55% of iOS apps faced the same dangers with all things having been considered and taken into account.

Another interesting factoid in this study is that the popularity of the app was not necessarily going to be related to how at risk it would turn out to be. An app will not face an attack just because it is popular, which means that malicious actors are targeting weaknesses rather than going for the biggest prizes.

Users must be educated about the pitfalls of using apps without having proper security protocols that they can fall back on. Adding new layers of protection is no longer a negotiable aspect of traversing the world wide web, since it can lead to your personal and private data falling into the wrong hands once it hits the dark web.

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by Zia Muhammad via Digital Information World

Threads Is Working On Exciting New Features That Are Sure To Bring More Users

The never-ending unrest on the X platform has so many people dipping their toes into other apps from where they can get their news. And that’s why we’re seeing platforms like Bluesky witnessing a surge in terms of subscriptions too. Slowly and surely, we are witnessing a rise in traction, including those arising from niche-specific groups.

And while we do see the condition for X not massively changing, anytime soon, places like Meta’s Threads are trying to make the most of this opportunity and find a specific niche in this particular media sphere.

But to make the most of this opportunity, it would like to include more features and would want more updates coming forward too. And we’re seeing it really come to par with the competition.

The team at Threads has worked so hard and there have been plenty of functional additions in the work. Therefore, it would motivate more people and generate better interest in this particular X app, sources have added.

For starters, the Threads platform really wants to fix edits and it’s something that should have been added by X a while back but they simply refused for so long. But we saw last year in October as the month when those who paid for the Blue subscriptions were going to get more benefits including this. Therefore, Threads is also taking the initiative and following in X’s footsteps with something very similar.

You can now edit posts within a certain timeframe after this is published. As can be witnessed from the example, thanks to the mobile app developer Alessandro Paluzzi, editing for Threads is allowing a countdown so users can add edits to the new update.

While Threads is only giving out a 5-minute window, that for Twitter/X users currently stands at 30 minutes. And only recently, this was doubled to 60 minutes. But remember, only if you pay would you be able to benefit, the firm adds.

Such edits that come with time limits will make this process so much simpler to manage through such a database. Similarly, it would take into account the chance to better edit content that’s shortform in style.

Much of the concern that Twitter had with adding edits that were full term and without time limits is that it gave rise to the chance of altering a post in a manner by which the meaning would be flipped and that’s not fair, especially when some kind of content went viral. So their justification related to the matter makes sense.

As one can imagine, Meta also has this genuine concern and fear that Twitter once had and they vowed to take that into account. But even with the five-minute restriction, we feel something is better than nothing. Don’t you agree?

In other news, we’re seeing Threads launch a new feature where users can shift from one profile to another, in-stream. And if you want, you can do it again, every time you wish to post things from alternative accounts.

#Threads now supports logging in to multiple accounts on mobile pic.twitter.com/PpqdLzrSTM

— Ahmed Ghanem (@ahmedghanem) September 21, 2023

A recent example regarding this was posted by one social media expert who proved how Threads would like to include another Add Profile feature so that different Threads profiles may be included.

This way, you can switch between both of them, similar to Instagram. And that is a huge sigh of relief for those people who manage various accounts related to brands.

Last but not least, the app is on the verge of enabling users to get rid of their Threads Profile in a manner that does not affect their presence on the Instagram platform. Moreover, this was a leading concern of so many people for so long during the initial stages when the platform was launched.

#Threads is working on the ability to delete your profile 👀

ℹ️ If you want to rejoin Threads with the same #Instagram account you'll need to wait 120 days pic.twitter.com/PTqWxVnu3m

— Alessandro Paluzzi (@alex193a) September 21, 2023

So to have that fixed would be a major plus point to get back users because no one wants to feel bound to one platform because of the fact that it’s linked to another which they probably enjoy using.

Many users had a huge outcry for this, leaving Adam Mosseri with no choice but to pay heed and give in. Clearly, it’s a wise decision. What do you think?

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by Dr. Hura Anwar via Digital Information World

Instagram Is Rolling Out A New Location Feature For Chats Soon

It wouldn’t be wrong to mention that in today’s day and age, messaging applications are packed with so many features that it’s hard to keep tabs on what to expect.

Thanks to a hacker who just went public with Instagram’s latest endeavor regarding location sharing for chats, we’re getting a lot more insights into how the platform is trying to provide its loyal users with great security.

The decision comes a short while after we saw tech giant Apple put out a similar offering for iMessage on iOS 17. But this is not the only thing that the app is up to these days. Moreover, the platform is working hard in terms of really adding greater innovations that are designed to ensure chats are flawless and more engaging.

Coming down to location sharing, it’s all thanks to Alessandro Paluzzi who is known to be a great social media enthusiast. He unveiled the offering that has now entered the beta version. The news has really generated a lot of chatter as well as speculation regarding the whole tech community.

As one can imagine, users of the app sent out their reactions and they were not all positive. The feelings on the subject were totally mixed and while some viewed it as a major innovation, others pointed out that it resembled other similar offerings by arch rivals, including iMessage by tech giant Apple.

The Cupertino firm has just launched a new update for its iMessage and that includes the chance to have users’ location shared. This is a rollout that many found to be super useful. Moreover, tech giant Meta also appears to be on the same path. But that is certainly not the first time that we’ve seen Instagram include more features that enhance its chat service.

Let’s give you an update on what’s going on in the world of social media so far in terms of making the chat experience so much more worthwhile and feature-rich.

We’ve got broadcast offerings for content creators where they can publish as many messages as they want featuring pictures, polls, text, and even reactions.

Then there are music previews that enable you to share bits of a track from leading sites like Amazon Music, Spotify, and even Apple Music. This way, you can hear them through a chat directly.

Then there are Silent Messages where you can send texts without any alerts by making use of the @silent tag.

If you wish to enhance your chat threads for a skilled and personal vibe, you can take on board Lo-fi themes.

And then you are allowed to even put out polls direction through your group chat for added convenience.

Those who always wanted to reply to texts while searching on the web can do so without ever leaving the feed. At the same time, posts can be shared with close pals with a single click and hold-button.

Users can even see who is online from their inbox’s top and see videos with close pals while being engaged on a video call.

For personalized chat experiences, alter your background using different hues and themes. And to add some color and creativity, why not include selfie stickers or boomerangs for fun engagement during your chatting experience.

Last but not least, you can get all kinds of animations, better message controls, and altered settings for chats and messages.

Today, Instagram is really leading the pack in terms of figures for the number of users who actively use the platform on a monthly basis around the globe.

To better understand the picture, the figure from 2021 spoke of 2 billion users, and that made it the world’s second-biggest app, just trailing behind Facebook. But the real point worth pondering upon is how it outpaced some leading competitors such as TikTok and even Snapchat.

In conclusion, we’d just like to say that the platform’s latest rollout for sharing the location of users is certainly a smart endeavor and one that’s designed to ensure the whole chat experience is your one-stop location for the best user interactions.

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by Dr. Hura Anwar via Digital Information World