OpenAI, the creative genius behind ChatGPT, is currently making headlines with a potential deal to sell its employee shares at a whopping $86 billion evaluation. This revelation, straight from Bloomberg News, comes as no surprise given OpenAI's recent soaring success.
Not too long ago, the Wall Street Journal buzzed about OpenAI's quest for a valuation as high as $90 billion when selling its shares. The AI powerhouse, backed by the tech giant Microsoft, is undoubtedly making waves.
In the midst of this exciting development, OpenAI maintains its air of mystery. They have yet to respond to inquiries from Reuters, leaving us eager for more details.
ChatGPT, the charming chatbot sensation, has played a pivotal role in propelling OpenAI into the stratosphere of success. It has mesmerized users worldwide with its uncanny human-like responses, setting the stage for OpenAI's meteoric rise. In fact, earlier this year, they orchestrated a remarkable share sale, raking in $300 million while boasting a valuation of $28 billion.
OpenAI is now huddled in negotiations over a tempting tender offer with potential investors, as disclosed by Bloomberg. Yet, let's not count our chickens before they hatch, as the finer details of the deal remain in flux. With OpenAI's ambitions soaring to unprecedented heights, the tech world eagerly anticipates what's next.
Read next: How to stay informed without sacrificing your mental health
by Irfan Ahmad via Digital Information World
"Mr Branding" is a blog based on RSS for everything related to website branding and website design, it collects its posts from many sites in order to facilitate the updating to the latest technology.
To suggest any source, please contact me: Taha.baba@consultant.com
Wednesday, October 18, 2023
How to stay informed without sacrificing your mental health
In a world inundated with an unending stream of distressing headlines, it's increasingly vital to stay informed while protecting your mental health. The ceaseless cascade of tragic news, from wars to pandemics, often leaves us grappling with a whirlwind of emotions. But fear not, for there are strategies to help you maintain your sanity while staying in the know.
At the very start of this intriguing journey, imagine this: you're swiping through your phone, drowning in a sea of doom and gloom, and suddenly, a funny cat video appears, offering a much-needed chuckle. That's your first step in reclaiming your digital life.
First things first, permit yourself a break. It's perfectly fine to momentarily disconnect from the relentless barrage of grim news. Engage with the lighter side of life. Step out into the sunshine with your children for a simple walk. This respite is not a luxury; it's a necessity for safeguarding your mental well-being. In the words of Kristen Choi, an expert in health policy and a psychiatric nurse, we need to be mindful when it comes to setting limits on how much news and social media we consume.
Now, once you've pried your gaze away from the relentless torrent of updates, it's time to prioritize self-care. Mere minutes away from social media won't suffice; instead, carve out a substantial chunk of time—30 minutes to an hour at least. Give your brain the opportunity to reset. Engage in stress-reduction activities, from exercise and mindfulness to journaling and spending quality moments with loved ones. If it helps, you can try meditation or any similar activity.
If your news consumption happens primarily through social media, then take control can be a challenge but not impossible. Adjust your settings to minimize exposure to graphic content. Remember, refraining from viewing these distressing images doesn't make you any less compassionate or involved. Platforms like Facebook, Instagram, Google Search, YouTube, and TikTok allow you to fine-tune your filter settings. If you're uncertain about how to go about it.
While managing your news consumption, be discerning. Avoid misinformation traps by relying on reputable sources and tools like Google News and Apple News, which curate vetted content. Consider immersing yourself in in-depth, well-researched stories rather than succumbing to the constant drip of updates. If you must use social media for news, follow sources and individuals who enhance your understanding rather than amplifying outrage. And all this can be done by simply questioning everything that comes in your way, such as why you should trust a source?
Each person's recipe for digesting news is unique. Some prefer deep dives into a topic, accumulating background information, while others favor concise takeaways without graphic details. Podcasts, TikToks, or long-form articles - it's all about finding what suits you best and avoids overwhelming your senses.
Don't forget to embrace screen time limits. Mobile manufacturers have introduced features to tackle the issue of excessive screen time and smartphone addiction. Make use of them, permitting specific amounts of time for individual apps. Ensure your phone serves only essential functions during certain hours, allowing you to focus on quality relations and downtime.
Almost all major social networking platforms have incorporated similar settings of their own. Facebook offers time management features through its mobile app, Instagram provides settings for reminders and time limits, and TikTok allows you to set usage restrictions and reminders.
Now, let's talk about the children. Even if they're not reading or watching the news directly, they're absorbing information through the digital atmosphere. It's essential to care for your mental well-being so that you can guide them in processing their emotions. While blocking them from distressing posts might be can be a good idea, it's more constructive to leverage social media settings to filter graphic content and empower them to seek information and form their own conclusions, but with cautions and a strict check and balance on them. Speak to them candidly and reassuringly about what they might encounter, tailored to their age and comprehension level.
Notifications are both a boon and a bane of smartphone existence. They can be wonderful for staying connected but also overwhelming. Go through your notification settings and declutter. Eliminate duplicates, retain the ones that bring joy, and silence those that induce anxiety, such as incessant Twitter updates.
Now, for a curious twist, consider viewing your phone in black and white. Accessibility settings allow you to transform the screen from color to monochrome. Studies suggest this can help reduce screen time. It's a simple yet effective trick, endorsed by technologists.
Lastly, stay vigilant and recognize signs of burnout or extreme anxiety. If a particular issue triggers strong emotional reactions, consider your predisposition due to past experiences. Avoid bottling up your feelings; they will resurface eventually, affecting your mental well-being. If you notice signs of deteriorating mental health, seek help without hesitation. Talk to friends or family, and if necessary, reach out to a professional therapist through your insurance or local organizations. Remember, asking for help is not a sign of weakness; it's an act of strength and self-care.
In a world awash with information, the key is not just staying informed but also staying sane. So, with these strategies in your toolkit, embark on your journey to navigate the news, fully equipped to protect your mental health in the digital age. And remember, it's okay to seek help; it's not a sign of weakness but a testament to your strength.
Read next: Leading Health Applications on Android Have Hazardous Permissions
by Web Desk via Digital Information World
At the very start of this intriguing journey, imagine this: you're swiping through your phone, drowning in a sea of doom and gloom, and suddenly, a funny cat video appears, offering a much-needed chuckle. That's your first step in reclaiming your digital life.
First things first, permit yourself a break. It's perfectly fine to momentarily disconnect from the relentless barrage of grim news. Engage with the lighter side of life. Step out into the sunshine with your children for a simple walk. This respite is not a luxury; it's a necessity for safeguarding your mental well-being. In the words of Kristen Choi, an expert in health policy and a psychiatric nurse, we need to be mindful when it comes to setting limits on how much news and social media we consume.
Now, once you've pried your gaze away from the relentless torrent of updates, it's time to prioritize self-care. Mere minutes away from social media won't suffice; instead, carve out a substantial chunk of time—30 minutes to an hour at least. Give your brain the opportunity to reset. Engage in stress-reduction activities, from exercise and mindfulness to journaling and spending quality moments with loved ones. If it helps, you can try meditation or any similar activity.
If your news consumption happens primarily through social media, then take control can be a challenge but not impossible. Adjust your settings to minimize exposure to graphic content. Remember, refraining from viewing these distressing images doesn't make you any less compassionate or involved. Platforms like Facebook, Instagram, Google Search, YouTube, and TikTok allow you to fine-tune your filter settings. If you're uncertain about how to go about it.
While managing your news consumption, be discerning. Avoid misinformation traps by relying on reputable sources and tools like Google News and Apple News, which curate vetted content. Consider immersing yourself in in-depth, well-researched stories rather than succumbing to the constant drip of updates. If you must use social media for news, follow sources and individuals who enhance your understanding rather than amplifying outrage. And all this can be done by simply questioning everything that comes in your way, such as why you should trust a source?
Each person's recipe for digesting news is unique. Some prefer deep dives into a topic, accumulating background information, while others favor concise takeaways without graphic details. Podcasts, TikToks, or long-form articles - it's all about finding what suits you best and avoids overwhelming your senses.
Don't forget to embrace screen time limits. Mobile manufacturers have introduced features to tackle the issue of excessive screen time and smartphone addiction. Make use of them, permitting specific amounts of time for individual apps. Ensure your phone serves only essential functions during certain hours, allowing you to focus on quality relations and downtime.
Almost all major social networking platforms have incorporated similar settings of their own. Facebook offers time management features through its mobile app, Instagram provides settings for reminders and time limits, and TikTok allows you to set usage restrictions and reminders.
Now, let's talk about the children. Even if they're not reading or watching the news directly, they're absorbing information through the digital atmosphere. It's essential to care for your mental well-being so that you can guide them in processing their emotions. While blocking them from distressing posts might be can be a good idea, it's more constructive to leverage social media settings to filter graphic content and empower them to seek information and form their own conclusions, but with cautions and a strict check and balance on them. Speak to them candidly and reassuringly about what they might encounter, tailored to their age and comprehension level.
Notifications are both a boon and a bane of smartphone existence. They can be wonderful for staying connected but also overwhelming. Go through your notification settings and declutter. Eliminate duplicates, retain the ones that bring joy, and silence those that induce anxiety, such as incessant Twitter updates.
Now, for a curious twist, consider viewing your phone in black and white. Accessibility settings allow you to transform the screen from color to monochrome. Studies suggest this can help reduce screen time. It's a simple yet effective trick, endorsed by technologists.
Lastly, stay vigilant and recognize signs of burnout or extreme anxiety. If a particular issue triggers strong emotional reactions, consider your predisposition due to past experiences. Avoid bottling up your feelings; they will resurface eventually, affecting your mental well-being. If you notice signs of deteriorating mental health, seek help without hesitation. Talk to friends or family, and if necessary, reach out to a professional therapist through your insurance or local organizations. Remember, asking for help is not a sign of weakness; it's an act of strength and self-care.
In a world awash with information, the key is not just staying informed but also staying sane. So, with these strategies in your toolkit, embark on your journey to navigate the news, fully equipped to protect your mental health in the digital age. And remember, it's okay to seek help; it's not a sign of weakness but a testament to your strength.
Read next: Leading Health Applications on Android Have Hazardous Permissions
by Web Desk via Digital Information World
Tuesday, October 17, 2023
Cyberattacks Cost Decentralized Finance $30 Billion: Study Reveals
As the world of digital finance is evoling, cybercriminals are cashing in, causing financial mayhem. A groundbreaking study by researchers from the Complexity Science Hub and the University of Montreal has shed light on the staggering scale of this issue, revealing a minimum of $30 billion in damages, a sum rivaling Luxembourg's 2022 state revenue.
Decentralized Finance (DeFi), which offers financial services through blockchain-based decentralized computer programs, is the playground for criminal attacks. The research team documented 1,155 criminal incidents from 2017 to 2022. This snapshot demonstrates that this dark underworld is growing, with 435 reported crimes in 2022, a significant increase from just 16 in 2017.
While DeFi saw more attacks, centralized financial platforms (CeFi) incurred greater losses due to their inherent vulnerabilities. The largest loss of $3.6 billion occurred with Africrypt, highlighting the dangers of centralized management systems.
The study highlights that technical weaknesses at the protocol level are the primary attack vector, emphasizing the need for better security measures. As DeFi continues to expand, it remains a target, with criminals exploiting market manipulation and irretrievably lost stolen funds.
While the study reveals the extent of the issue, tracking illicit money flows in DeFi remains a challenge. The "DeFi Trace" project aims to tackle this problem, offering hope in the battle against financial cybercrime.
Read next: WhatsApp Introduces Passkey Access and Other Updates
by Irfan Ahmad via Digital Information World
Decentralized Finance (DeFi), which offers financial services through blockchain-based decentralized computer programs, is the playground for criminal attacks. The research team documented 1,155 criminal incidents from 2017 to 2022. This snapshot demonstrates that this dark underworld is growing, with 435 reported crimes in 2022, a significant increase from just 16 in 2017.
While DeFi saw more attacks, centralized financial platforms (CeFi) incurred greater losses due to their inherent vulnerabilities. The largest loss of $3.6 billion occurred with Africrypt, highlighting the dangers of centralized management systems.
The study highlights that technical weaknesses at the protocol level are the primary attack vector, emphasizing the need for better security measures. As DeFi continues to expand, it remains a target, with criminals exploiting market manipulation and irretrievably lost stolen funds.
While the study reveals the extent of the issue, tracking illicit money flows in DeFi remains a challenge. The "DeFi Trace" project aims to tackle this problem, offering hope in the battle against financial cybercrime.
Read next: WhatsApp Introduces Passkey Access and Other Updates
by Irfan Ahmad via Digital Information World
WhatsApp Introduces Passkey Access and Other Updates
Ensuring user security has been the name of the game for quite some time now as far as social media and messaging platforms are concerned. It turns out that WhatsApp is the latest platform to throw its hat into the ring, with the world’s most successful messaging app set to introduce passkeys in an upcoming update that will add more security and privacy than might have been the case otherwise.
With all of that having been said and now out of the way, it is important to note that WhatsApp has joined the ranks of LinkedIn, X and TikTok, all of whom have introduced passkeys and phrases as of late. Google might cut passwords out of the equation entirely in favor of passkeys because of the fact that this is the sort of thing that could potentially end up levelling up user security on all fronts.
Photo: AI-generated via DIW
WhatsApp’s emphasis on privacy has been a core component of its success, especially considering it is owned by a company that many users don’t trust with all things having been considered and taken into account. In spite of the fact that this is the case, WhatsApp has managed to set itself apart among Meta’s many offerings, and it bears mentioning that this isn’t the only upcoming update that users can look forward to.
Based on the app’s recent submissions to its TestFlight Beta Program, the messaging and social media app will be rolling out a brand new audio and video menu as well. This will enable users to sent video messages to each other, but users can also disable video messages if they so choose. The upcoming update is a byproduct of user complaints, with many stating that video messages don’t work the way that they expect.
As a result, users can now switch between modes. One mode will offer video messages, with the other offering audio messages instead. This will broaden the user experience and give them more control over the features they want access to, and there is one final update that is coming up which might change the way we utilize WhatsApp these days.
This update that we are referring to has to do with the process of searching through your countless messages. A new feature under development would make it so that you can search through messages by date, and there’s a new sidebar that will facilitate this search in the long run. What’s more, WhatsApp will incorporate a group chat filter into the equation as well, which will surely reduce the number of messages that users are forced to delete every single day.
The user interface will show a calendar and users can simply select the dates that they want to see messages from. Simplifying the search feature in this manner will surely bring a lot of value to the table, and it will be interesting to see what user adoption rates look like when this update finally receives a wider rollout.
However, it is currently under development, so there’s no way to tell when users might gain access to it. The good news is that the passkey feature is already available for those that use the latest version of WhatsApp, and the audio-video mode switchover features will hit user devices quite soon. This will give WhatsApp an edge over the competition.
Features like these are essential for keeping WhatsApp competitive, and they also point to larger trends in the industry. The passkey update in particular will be a unique case study for how this feature can impact user privacy and security in a real world scenario.
Read next: Survey Reveals AI Apps Gaining Traction in Mac Ecosystem
by Zia Muhammad via Digital Information World
Android users can easily and securely log back in with passkeys 🔑 only your face, finger print, or pin unlocks your WhatsApp account pic.twitter.com/In3OaWKqhy
— WhatsApp (@WhatsApp) October 16, 2023
With all of that having been said and now out of the way, it is important to note that WhatsApp has joined the ranks of LinkedIn, X and TikTok, all of whom have introduced passkeys and phrases as of late. Google might cut passwords out of the equation entirely in favor of passkeys because of the fact that this is the sort of thing that could potentially end up levelling up user security on all fronts.
Photo: AI-generated via DIW
WhatsApp’s emphasis on privacy has been a core component of its success, especially considering it is owned by a company that many users don’t trust with all things having been considered and taken into account. In spite of the fact that this is the case, WhatsApp has managed to set itself apart among Meta’s many offerings, and it bears mentioning that this isn’t the only upcoming update that users can look forward to.
Based on the app’s recent submissions to its TestFlight Beta Program, the messaging and social media app will be rolling out a brand new audio and video menu as well. This will enable users to sent video messages to each other, but users can also disable video messages if they so choose. The upcoming update is a byproduct of user complaints, with many stating that video messages don’t work the way that they expect.
As a result, users can now switch between modes. One mode will offer video messages, with the other offering audio messages instead. This will broaden the user experience and give them more control over the features they want access to, and there is one final update that is coming up which might change the way we utilize WhatsApp these days.
This update that we are referring to has to do with the process of searching through your countless messages. A new feature under development would make it so that you can search through messages by date, and there’s a new sidebar that will facilitate this search in the long run. What’s more, WhatsApp will incorporate a group chat filter into the equation as well, which will surely reduce the number of messages that users are forced to delete every single day.
The user interface will show a calendar and users can simply select the dates that they want to see messages from. Simplifying the search feature in this manner will surely bring a lot of value to the table, and it will be interesting to see what user adoption rates look like when this update finally receives a wider rollout.
However, it is currently under development, so there’s no way to tell when users might gain access to it. The good news is that the passkey feature is already available for those that use the latest version of WhatsApp, and the audio-video mode switchover features will hit user devices quite soon. This will give WhatsApp an edge over the competition.
Features like these are essential for keeping WhatsApp competitive, and they also point to larger trends in the industry. The passkey update in particular will be a unique case study for how this feature can impact user privacy and security in a real world scenario.
Read next: Survey Reveals AI Apps Gaining Traction in Mac Ecosystem
by Zia Muhammad via Digital Information World
Key App Trends In Focus: New Apps Are Decreasing In Popularity As Super Apps Dominate
It would not be wrong to mention that close to 98% of smartphone users (or 255.8 million to be exact) adore exploring new apps on a usual basis.
However, trends in the world of app evolution continue to change as we speak. And most of this change has to do with the fact that there are so many apps popping up from all nooks and corners of the world.
This year, things are different as per stats obtained from the recently published Insider Intelligence outlet which gave out its report for Mobile App Users. You can see how the change is rather interesting as more people are installing fewer apps than in the past. They rather stick to the usual ones that they adore, which arise from a long list of categories.
Keeping in mind how most app users aren’t too great of an expert when it comes down to technology, the reason has to do with how most are trying to grab a grip on smartphone usage.
Each year, close to 4 million new users are entering the smartphone app world. But such newcomers are not those who avoid apps. They just happen to be a part of the majority taking on smartphones. And that’s where it was seen how a lot prefer to go against the trend of finding new apps.
These people would much rather download fewer apps and each year, the trend shows how the figures are spiraling downwards. For this year, the average individual has close to 18.5 applications on his or her phone. And when you compare the figures with 2020, it’s around 2.5 times less.
So why is this shift arising in the first place? The answer is that the shift is linked to users on the search for preferred apps as they adhere to it in a steadfast manner.
Next comes the world and concept of super apps and how this trend is picking up at a faster pace now than before. This concept became super popular thanks to a large figure of giants working in the industry including WeChat and Grab.
For those who are yet to be familiar with the concept, we’re seeing a long list of super-apps emerging and putting out services that make people’s lives simple.
And yes, Elon Musk is also leading the pack and making efforts to transform his X platform into the Everything app. Moreover, experts prove how this would be an ideal choice in those nations that are faced with limited infrastructure.
But in regions like the Western world, we’ve got a plethora of app options, and that in turn results in a fall in the figure of apps that people have on their phones.
Meanwhile, let’s look at another very interesting scenario. out of 17 different kinds of apps, close to 15 are on the path to going above and beyond the rate of growth for those who are new users. And between the years 2023-2026, the figure for overall smartphone app users continues to grow by nearly 1.54 each year.
Most of the categories for applications are expected to increase by 1.54% each year. And that just goes to show that more people are interested in the likes of exploring a grand range of app domains.
So the landscape is clearly changing big time and while that comes through, we’re seeing more and more people move toward apps that they adore and resist finding and using newer ones.
Today, super apps have great potential as they make users' lives easier by setting out a huge range of services arising from a single place. But at the same time, the focus of creators on super apps is going to provide tough competition for the usual apps that are used for a single purpose.
So if we had to conclude with a summary of the findings from this report, we would say that super apps are shining brighter than ever, thanks to the fact that they make life simple. Secondly, this year saw app adoption rates falling to just 18.5 apps per user. And lastly, more app categories mean more exploration, even if users are unwilling to install them.
Read next: Social Media Marketing a Priority for Small Businesses, Survey Finds
by Dr. Hura Anwar via Digital Information World
However, trends in the world of app evolution continue to change as we speak. And most of this change has to do with the fact that there are so many apps popping up from all nooks and corners of the world.
This year, things are different as per stats obtained from the recently published Insider Intelligence outlet which gave out its report for Mobile App Users. You can see how the change is rather interesting as more people are installing fewer apps than in the past. They rather stick to the usual ones that they adore, which arise from a long list of categories.
Keeping in mind how most app users aren’t too great of an expert when it comes down to technology, the reason has to do with how most are trying to grab a grip on smartphone usage.
Each year, close to 4 million new users are entering the smartphone app world. But such newcomers are not those who avoid apps. They just happen to be a part of the majority taking on smartphones. And that’s where it was seen how a lot prefer to go against the trend of finding new apps.
These people would much rather download fewer apps and each year, the trend shows how the figures are spiraling downwards. For this year, the average individual has close to 18.5 applications on his or her phone. And when you compare the figures with 2020, it’s around 2.5 times less.
So why is this shift arising in the first place? The answer is that the shift is linked to users on the search for preferred apps as they adhere to it in a steadfast manner.
Next comes the world and concept of super apps and how this trend is picking up at a faster pace now than before. This concept became super popular thanks to a large figure of giants working in the industry including WeChat and Grab.
For those who are yet to be familiar with the concept, we’re seeing a long list of super-apps emerging and putting out services that make people’s lives simple.
And yes, Elon Musk is also leading the pack and making efforts to transform his X platform into the Everything app. Moreover, experts prove how this would be an ideal choice in those nations that are faced with limited infrastructure.
But in regions like the Western world, we’ve got a plethora of app options, and that in turn results in a fall in the figure of apps that people have on their phones.
Meanwhile, let’s look at another very interesting scenario. out of 17 different kinds of apps, close to 15 are on the path to going above and beyond the rate of growth for those who are new users. And between the years 2023-2026, the figure for overall smartphone app users continues to grow by nearly 1.54 each year.
Most of the categories for applications are expected to increase by 1.54% each year. And that just goes to show that more people are interested in the likes of exploring a grand range of app domains.
So the landscape is clearly changing big time and while that comes through, we’re seeing more and more people move toward apps that they adore and resist finding and using newer ones.
Today, super apps have great potential as they make users' lives easier by setting out a huge range of services arising from a single place. But at the same time, the focus of creators on super apps is going to provide tough competition for the usual apps that are used for a single purpose.
So if we had to conclude with a summary of the findings from this report, we would say that super apps are shining brighter than ever, thanks to the fact that they make life simple. Secondly, this year saw app adoption rates falling to just 18.5 apps per user. And lastly, more app categories mean more exploration, even if users are unwilling to install them.
Read next: Social Media Marketing a Priority for Small Businesses, Survey Finds
by Dr. Hura Anwar via Digital Information World
Monday, October 16, 2023
Smartphone Sales Slim Down: A Tale of Nine Quarters in Decline
In a twist of fate, the smartphone market has been on a diet lately, shedding 8% of its sales in the most recent quarter (i.e. Q3 2023). It's like those New Year's resolutions we make and then quickly abandon – but in this case, it's been going on for nine quarters straight. According to the tech wizards at Counterpoint Research, the slump is due to consumers keeping a tight grip on their purse strings, causing the market to lose its sparkle.
Don't despair, though! The horizon is not all gloom and doom. September saw a glimmer of hope with strong sales and all the buzz surrounding Apple's spiffy iPhone 15 lineup. It's like a superhero swooping in to save the day, or at least the quarter.
Yet, before we raise the victory flag, Counterpoint suggests that the overall market might still crumble throughout 2023. This potential downfall is mainly because folks in developed countries are deciding to stick with their trusty devices instead of upgrading. It's like that old, comfy pair of sneakers that you refuse to part with – even if they're fraying at the edges.
Meanwhile, in the world of smartphone domination, South Korean giant Samsung still wears the crown, accounting for a whopping 20% of the total sales. And coming in at a close second is Apple, holding 16% of the market, thanks to the warm reception of their iPhone 15 models.
"Xiaomi, OPPO and vivo rounded off the top five, with the three recording YoY declines.", stated CPR team in a blog post.
It's like a rivalry fit for the tech history books. Let's see who emerges victorious in this game of digital thrones! Take a look at the chart below more insights.
Read next: Is Meta's Threads App the Next Big Thing for Marketing? 49% of Marketers Are Unsure
by Irfan Ahmad via Digital Information World
Don't despair, though! The horizon is not all gloom and doom. September saw a glimmer of hope with strong sales and all the buzz surrounding Apple's spiffy iPhone 15 lineup. It's like a superhero swooping in to save the day, or at least the quarter.
Yet, before we raise the victory flag, Counterpoint suggests that the overall market might still crumble throughout 2023. This potential downfall is mainly because folks in developed countries are deciding to stick with their trusty devices instead of upgrading. It's like that old, comfy pair of sneakers that you refuse to part with – even if they're fraying at the edges.
Meanwhile, in the world of smartphone domination, South Korean giant Samsung still wears the crown, accounting for a whopping 20% of the total sales. And coming in at a close second is Apple, holding 16% of the market, thanks to the warm reception of their iPhone 15 models.
"Xiaomi, OPPO and vivo rounded off the top five, with the three recording YoY declines.", stated CPR team in a blog post.
It's like a rivalry fit for the tech history books. Let's see who emerges victorious in this game of digital thrones! Take a look at the chart below more insights.
Read next: Is Meta's Threads App the Next Big Thing for Marketing? 49% of Marketers Are Unsure
by Irfan Ahmad via Digital Information World
Is Meta's Threads App the Next Big Thing for Marketing? 49% of Marketers Are Unsure
When Elon Musk took control of Twitter, Mark Zuckerberg took note of the turmoil it caused because of the fact that this is the sort of thing that could potentially end up presenting an opportunity for the Meta CEO. In an attempt to capitalize on the users that were leaving Twitter en masse, Meta decided to start working on a microblogging platform of its own. Not long after, Threads was released, and many considered it to be a X/Twitter killer.
In spite of the fact that this is the case, Threads has failed to impress in any metric that is worth mentioning. Despite becoming the fastest platform to reach 100 million users, the vast majority of these users left within the span of a few weeks, and engagement levels are at rock bottom.
With all of that having been said and now out of the way, it is important to note that this has created a distinct lack of confidence among marketers that Threads has anything meaningful to offer them. According to a recent survey conducted by Digiday, 25% of marketing professionals said that there is absolutely no potential whatsoever in Threads.
While a similar proportion, 26% to be precise, said that they did see some potential for Threads to become their go to platform for marketing, around 49% said that they just weren’t sure either way.
It appears that the endless array of controversial decisions made by Elon Musk was not enough to give Threads a leg up. Many are chalking up its initial rise to the robust user base that Meta holds on its other platforms, such as Instagram and Facebook.
Migrants from these platforms, bolstered no doubt by the requirement of an Instagram account to get set up on Threads, didn’t always overlap with users who were sick and tired of how Elon Musk was running Twitter into the ground.
With nearly three out of every four marketers either pessimistic or uncertain about what type of value Threads holds, it will be a challenge for Meta and its embattled CEO to make the platform live up to expectations.
This will be the second consecutive loss for Zuckerberg, whose attempts to focus on the Metaverse by rebranding his company caused confusion and led to a plummeting stock price that has still failed to reach 2021 levels.
Read next: Social Media Marketing a Priority for Small Businesses, Survey Finds
by Zia Muhammad via Digital Information World
In spite of the fact that this is the case, Threads has failed to impress in any metric that is worth mentioning. Despite becoming the fastest platform to reach 100 million users, the vast majority of these users left within the span of a few weeks, and engagement levels are at rock bottom.
With all of that having been said and now out of the way, it is important to note that this has created a distinct lack of confidence among marketers that Threads has anything meaningful to offer them. According to a recent survey conducted by Digiday, 25% of marketing professionals said that there is absolutely no potential whatsoever in Threads.
While a similar proportion, 26% to be precise, said that they did see some potential for Threads to become their go to platform for marketing, around 49% said that they just weren’t sure either way.
It appears that the endless array of controversial decisions made by Elon Musk was not enough to give Threads a leg up. Many are chalking up its initial rise to the robust user base that Meta holds on its other platforms, such as Instagram and Facebook.
Migrants from these platforms, bolstered no doubt by the requirement of an Instagram account to get set up on Threads, didn’t always overlap with users who were sick and tired of how Elon Musk was running Twitter into the ground.
With nearly three out of every four marketers either pessimistic or uncertain about what type of value Threads holds, it will be a challenge for Meta and its embattled CEO to make the platform live up to expectations.
This will be the second consecutive loss for Zuckerberg, whose attempts to focus on the Metaverse by rebranding his company caused confusion and led to a plummeting stock price that has still failed to reach 2021 levels.
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by Zia Muhammad via Digital Information World
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