"Mr Branding" is a blog based on RSS for everything related to website branding and website design, it collects its posts from many sites in order to facilitate the updating to the latest technology.
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Thursday, November 14, 2024
A New Survey Finds Executives and Employees Think About AI Implementation Differently
This shows that even though many business leaders and executives are investing more and more on AI, employees do not seem too enthusiastic about it. On the other hand, there was some increase in AI usage in the US. According to the estimations, the usage of AI increased from 32% to 33% between March and August 2024. This is a slow growth rate, but it is still something.
76% of the employees surveyed also said that they are feeling an urgency to learn AI and it is making them anxious and less productive. But there are also employees who say that technology helps them with administrative tasks (87%), core work projects (80%) and creative work (81%). But they think that using AI is going to increase their workload.
Top three reasons why workers do not want to use AI are because they think that they are cheating (47%), they fear that other people will see them as lazy (46%) and fear that others will see them as less competent (46%).
Read next: Beyond Simple Math, AI Hits a Wall—FrontierMath Shows Where It’s Stuck
by Arooj Ahmed via Digital Information World
Wednesday, November 13, 2024
Meta's Threads Might Get Ads As Early As The Beginning of Next Year
The company just shared how it’s got major plans to introduce ads to the latest platform as early as 2025. This is certainly a shock considering how its parent firm Meta announced previously that this wouldn’t be the case.
The news comes to us thanks to a report published by The Information that spoke about a possible release in January 2025. This means Meta can monetize on the popular service than what may have been originally planned by Meta’s executives.
This year in August, the platform struck 200 million users which CEO Mark Zuckerberg referred to as a major milestone. He even hailed the platform to be the firm’s next billion-user service. This meant it would certainly be making loads of revenue through it but efforts on this end wouldn’t come too soon and would instead be a multi-year effort.
All of the latest products by Meta take time between shipping and scaling them into profitable businesses, Zuckerberg adds. The firm’s latest earnings call had CFO Susan Li adding how Threads might not be a major driver for 2025 as far as revenue was concerned.
As per reports from The Information, the slow rollout for ads on Threads will begin in January which is so soon. It’s also unclear if this effort will expand soon or not. The number one priority is to design consumer value first. For now, Meta’s spokesperson says it has no form of revenue generation or monetization on the app.
These newly reported plans for Meta showcase just how fast the service continues to grow with time. 275M people are working each month and seeing more than one million people signing up each day says so much, Zuckerberg highlights. Therefore, all of this makes the app one of the biggest alternatives for Musk’s X platform that really came into existence in the past few years.
Meanwhile, another famous app that offers features like Twitter is Bluesky whose user figures similarly saw a major rise recently. It went on to include one million new people in the past week, as confirmed by the tech giant on Tuesday. This is certainly not as much as what Threads could accomplish with 15M users but it’s definitely getting somewhere.
Similar to Threads, it has no advertising and the firm hopes to experiment with all features linked to subscriptions.
Image: DIW-Aigen
Read next:
• Google Gears Up For The Festive Season With Trending Picks For Gifts 2024 In Its ‘Holiday 100’
• Is YouTube Helping or Hurting Autism Awareness? New Study Reveals Surprising Results!
• Experience, Industry, and Company Size Drive Social Media Managers’ Salaries, New Survey Finds
by Dr. Hura Anwar via Digital Information World
Experience, Industry, and Company Size Drive Social Media Managers’ Salaries, New Survey Finds
Earning money for a livelihood has been a primary staple for every individual in this century. The path to earning a good living has many forms, such as taking the conventional route of getting formally educated and doing a job or starting a business. However, since the late 2010s, the trend has now diverted towards more ways than ever imagined, and one of those ways is through social media management.
In this blog, we will delve deep into how much social media managers earn. The statistics are taken from a survey conducted in September, which received 2,280 responses from 350 different cities and over 35 countries.
But first, before getting into the earnings, it is essential to share the respondents' background for deeper clarification since social media influencing management depends on several social factors.
Median Salaries Relation to Working Experience
Being experienced in social media management significantly affects how much a person will earn, as there is a direct proportionality between the experience years you have under your belt and the amount of money you make.
The median salary for social media mangers are $80,000 with a benchmark ranging from $52,500 to $101,400.
For different employment types have no major difference in the median salary between them as freelancers earn $83,704.40, working through an agency get a median pay rate of $85,000 and in-house employees make $81,000. Although, there isn’t any difference in the salary of employment variation but they working style and the format are highly different.
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With working from home being the most popular choice since the COVID-19 era, 71% of the respondents belonged to this category.
Median Salary Per Industries
The highest-paying industry for social media management is the finance industry, with a median salary of $119,111. Then, in second place comes the tech industry, which has a median salary of $108,000. Following that, in third place is the entertainment industry, with a median salary of $99,041. Fourth place goes to the fashion industry, with a median income of $98,000. Fifth is taken by beauty and self-care as its social media managers earn $95,000.
Industries like freelancing pay a median salary of $89,770; similarly, for the video games industry, it is $88,500.
The least-paying industries with median salaries are mostly not-for-profit and sports-related companies. In contrast, the highest pay recorded in the survey was $500,00 for tech coming working in-house.
Company Size and Median Salary
It may be surprising to many readers about the connection between company size and the median salary. As it turns out, there is a deep connection between the number of people who work for a company and the salary they get.
Companies with over 1,000 employees have the highest salaries at around $102,000. For companies with 500 to 1,000 employees, the median salary is $90,000. Similarly, small companies with 50 to 100 workers earn around $75,000. Newly started with low employees, around 1 to 10 people, have the lowest median salary of $60,320. However, self-employed people earn a salary of $87,213.
Salary Negotiation and Layoffs
Regarding negotiation, the average starting salary of the people who don’t negotiate is $86,307, and those who negotiate are $100,950. Furthermore, 51.3% of social media managers negotiated for an increase in their salaries; out of those 51.3%, 76.4% were successful. Additionally, the companies with more employees, such as more than 1,000 workers, have the highest layoff rate of 35%. In contrast, those companies with less than ten employees have a layoff rate of only 2%.
Study/Charts courtesy of: Link in Bio / Rachel Karten
Read next: AI Job Growth Accelerates: Top Industries Seeking Skilled Professionals
by Ahmed Naeem via Digital Information World
Meta Offers EU Users Ad Consent Choice Amid Rising Privacy Scrutiny
For now, it’s currently offering regional users of various social networks such as Facebook and Instagram the chance to change how its ad business works. There is little wonder why failure of compliance in this regard could lead to fines going up to 10% of the worldwide yearly turnover.
The company’s latest attempt to comply with EU laws involves offering less personalized ads. During the year’s start, we saw the EU regulations get stricter. Meta spoke about a new subscription fee to avoid ads and being tracked. Meanwhile, those who did not pay would be shown ads that targeted them. For now, the company is making the most of cross-service profiling.
Meta is now not so creepy about the matter but that will only be determined after seeing the final decision ruled out by the DMA probe. Now the question is what does the term less personalized ads mean.
It has to do with targeting users which includes age, gender, location, and engagement. Now if that will be enough to make regulators in the region happy or not, time will tell. For now, the tech giant faces massive privacy challenges for ad tracking.
The core issue that it’s facing has to do with getting users’ consent for sharing their personal information. Both its apps Instagram and Facebook require consent for professional service tracking and micro-targeting.
Meta has yet to ask anyone for permission for this kind of activity. All it did was put out a binary choice of accepting to consent or paying a fee which left people very little room for choice.
We must mention that the investigation first kicked in March and then in July. It revealed some preliminary findings about the model which doesn’t comply with rules. As pressure increases on the tech giant, Meta is trying to reconfigure the ad business in a manner that meets regulators’ needs.
It also refused to accept that personalized ads were invasive and instead explained how they were the best option for both users and their businesses.
Image: DIW-AIgen
Read next: Google is Going to Delete Inactive Gmail and Photos Accounts which will Include all Your Data
by Dr. Hura Anwar via Digital Information World
Tuesday, November 12, 2024
Google is Going to Delete Inactive Gmail and Photos Accounts which will Include all Your Data
It is worth noting here that Google is only deleting Gmail accounts that have been inactive for more than 2 years. Only personal accounts will get deleted and there will be no effect on business and educational accounts. During account deletion, all user data that is within that account will get deleted.
Google has determined some factors which conclude as being active on your Gmail account. Those factors include sending or reading emails, watching a YouTube video, using Google search, using Google drive, sharing a photo and using that email to sign into third party apps or services. If a user is doing any of these activities on their Google account, this means that this counts as an activity and your account won’t be concluded as inactive.
Google has about 2.5 billion active users right now and Google is deleting inactive accounts because of increased cybercrimes. Cyber criminals can easily access inactive accounts as they are vulnerable and can use those accounts for malicious activities. vice president of product management at Google, Ruth Kracheli, says that abandoned accounts have ten times more chance of not having a 2 factor authentication than active accounts. This means that they can easily get in the hands of a hacker.
If users want to save their accounts from deletion, it is best that they log in to their inactive accounts every three months. Ensure all security checkup and if you cannot remember the security details of the inactive account, use the Google account recovery process. It is good to have more than one Gmail account that you can use anytime if something happens to your primary Gmail account. Make sure to forward every important document and email to your secondary Gmail account so all cannot be lost. Using two factor authentication is also a good way to ensure the security of your account. If you want to do a security check on your Gmail account, use Google’s security checkup which is free and helpful to check if everything is alright on your account.
Image: DIW-Aigen
Read next:
• Study Finds People Are Losing the Desire to Stand Out Compared to 20 Years Ago: Is Social Media to Blame?"
by Arooj Ahmed via Digital Information World
Did You Just Agree to Be Tracked? Apps Secretly Fuel Government Surveillance!
- Government agencies use Locate X to track citizens’ movements via app data, bypassing warrant requirements.
- Popular apps like weather and fitness apps collect and sell location data, which reaches agencies indirectly.
- Legal debates argue that users didn't consent to this level of surveillance by merely accepting app terms.
- Widespread Agency Use: Secret Service and others leverage this data, blurring the line between public information and private data rights.
The core tool here is something called Locate X, provided by Babel Street. It’s marketed as a research tool, and agencies technically aren’t supposed to use it in court. However, it is important to note that this tool enables agents to pinpoint someone’s movements with remarkable accuracy, all without a warrant. It’s tracking, sold as a service. And it doesn’t just capture where you are; it captures where you’ve been, where you frequent, and maybe even where you’re headed next.
According to 404Media, the arguments over legality run deep. Internal Secret Service emails reveal a rift over the tool’s use. Some officials argue that no warrant is necessary, claiming that people agreed to this tracking simply by accepting app terms of service. This “agreement” is a thin layer of consent, buried in legal jargon most users skip over. Yet, this is the reasoning offered: users “opted in” by granting location permissions. The reality, though, is that users likely never imagined their movement data might be handed over to government agencies through private companies that bought it.
This internal debate surfaced after the landmark Supreme Court ruling in Carpenter v. United States in 2018, which established that accessing mobile location data without a warrant violates the Fourth Amendment. Some officials questioned whether using Locate X crossed that line, despite Babel Street’s claims that their tracking is different—it’s anonymous, they say. But when agents use Locate X to follow someone to and from specific addresses, it hardly remains anonymous. According to emails obtained via a FOIA request, Secret Service staff had serious concerns, noting that while the means of obtaining data might differ, the privacy intrusion is almost identical.
Yet, Babel Street argues otherwise. Their stance: since this data comes from users’ agreement with app terms, it’s entirely legal and requires no warrant. Locate X anonymizes data by using hashed identifiers, they say. Still, in demonstrations, journalists have shown that pinpointed location data reveals patterns: where a person goes, where they live, and likely even where they work. At that level of detail, anonymity is a very thin veil.
Let’s take a step back: Locate X isn’t tracking data just from government contracts. This data begins with regular, everyday apps—weather, news, social, and fitness apps. These apps collect and often sell user location data to data brokers, who then sell it to companies like Babel Street. Once sold, this data is plugged into tracking tools like Locate X, creating a direct line from your phone to an agency that can follow your movements without you ever knowing.
Emails reveal that this access wasn’t limited to one agency or one type of investigation. The Secret Service’s Protective Intelligence Division reportedly used Locate X in criminal investigations. There are mentions of another division within the Service, the Office of Investigations Strategy, using it as well. In one instance, an official hoped to track a phone’s location in both LaGuardia and Ft. Lauderdale airports, connecting movements across state lines in a matter of seconds. And while agents discuss whether this kind of tracking requires a warrant, other officials seem to accept it as the new norm, likening it to any other “publicly available” information.
This leaves the concept of privacy up in the air. Locate X data, which was once treated as private and warrant-protected, has instead become transactional. By selling our data in chains of deals, private companies skirt legal requirements, delivering valuable intelligence to agencies that don’t want—or feel they don’t need—to seek formal warrants. Privacy becomes more like a business loophole than a right.
After scrutiny, the Secret Service claims it no longer uses Locate X, but this doesn’t mean the practice has stopped. Other agencies continue to purchase data from brokers, accessing personal movement data without the hurdles of the judicial process. And with the rise of data brokers, the supply chain of location data seems poised to grow.
In the end, it boils down to a few hard questions: When you agree to share your location, do you know who really has access? How many hands does your data pass through before it reaches a government agency? And when privacy rights meet transactional data, is this even a choice anymore?
In the surveillance age, privacy is becoming a transaction, not a right, signaling the death of ethics and morality. Tools like Locate X blur the lines between safety and control. Our personal data, once private, is now commodified, used by agencies without consent or warrant. What happens when our movements are monitored, not by choice, but by a system that profits from our loss of privacy?
Image: DIW-Aigen
Read next: Warrant Canary: What This Secret Message by Service Providers Means for Users
by Asim BN via Digital Information World
Study Finds People Are Losing the Desire to Stand Out Compared to 20 Years Ago: Is Social Media to Blame?"
There is also a rise in social anxiety among people which is making them sensitive to judgment. Researchers wanted to know why there is a decline in people desiring to be unique in the past 20 years. Study author, Bill Chopik says that use of social media has made people extremely cautious of what they want to say as they can experience backlash if they say the wrong thing. In a poll, 70% of people said that they self-censor what they want to say online because they think their opinion might be too controversial.
To test out if not having a desire to stand out is a recent phenomena or not, the researchers organized an analysis of large-scale survey data of over 1.3 million participants who completed the Gosling-Potter Personality Project’s need-for-uniqueness questionnaire between 2000 and 2020. The survey focused on three important points of concern: willingness to break rules, not having concern about what other people think and expressing personal beliefs in public.
There were 32 statements in the need-for-uniqueness questionnaire, with scales from one to five. The researchers calculated the average scores for each statement. Then these scores were all analyzed year by year over the 20 years period. According to the data, there was a huge decrease in all three points of concern in 20 years. The biggest decline was seen in people’s willingness to defend their personal beliefs in public (6.52%). This shows that people are no longer expressing their opinions in public as they can turn out controversial too.
This could tell that individuals have adopted self; censorship and are afraid that they will be criticized if they express their opinions in public. This decline can also be due to an increase in the use of social media as the opinions of people are judged from every angle if they express them online. There also a 4.28% increase in concerns over how others perceive people. People have become more socially awkward and cannot handle being judged by other people. Now people want to get validation and acceptance from other people. People are also less willing to break rules now. They no longer have the desire to challenge social norms or social expectations. They do not want to become unique and they avoid social repercussions at all costs.
Despite this extensive research, it has some limitations too. As the study is only done over the period of 20 years, we do not have any idea about historical trends. If a full research is done, it can fill the gaps of this study and fully capture people's behaviors, and can help uncover how and why people do not want to be different or stand out anymore.
Image: DIW-Aigen
Read next:
• New Research Shows Generative AI can Help Teachers in Saving their Time and Making them More Productive
by Arooj Ahmed via Digital Information World










