Are you resisting the urge to go mobile? If so, there’s a strong possibility you’re missing out on the opportunity to convert scores of followers into customers. Consumers are on the go and as a result, Internet usage via mobile devices has skyrocketed. In fact, 65 percent of emails are accessed initially from a mobile device, VentureBeat reports.
So, if blogging and newsletters are a part of your marketing strategy, you need to cater to the needs of mobile users. Otherwise, readers will leave your website, unsubscribe from the mailing list and seek more mobile-friendly options.
Fortunately, there are ways to clearly convey your message to smartphone users without compromising the essence of your brand.
by Irfan Ahmad via Digital Information World
No comments:
Post a Comment