Monday, April 20, 2020

US search ad spending decreases amidst the COVID-19

Similar to other sectors, the search advertising business is expected to face a significant downfall from the COVID-19 pandemic. In fact, the research firm, eMarketer expects US ad spending to fall between 20.2% and 29.4% on a year-over-year basis. In the first half of 2020, eMarketer predicts the...

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by Saima Salim via Digital Information World

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