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by Zia Muhammad via Digital Information World
Monday, July 11, 2022
Meta and Google’s Ad Spend Duopoly to Dip Below 50% in 2023 as TikTok Provides Stiff Competition
The total ad spend conducted by marketers online has historically gone to two major corporations, namely Meta and Google. These two tech giants had quite a firm grasp on the industry, reaching a total percentage share of 55.2% of total ad spend in the US by 2019. With all of that having been said...
[ This is a content summary only. Visit our website https://ift.tt/1eQFERo for full links, other content, and more! ]
by Zia Muhammad via Digital Information World
[ This is a content summary only. Visit our website https://ift.tt/1eQFERo for full links, other content, and more! ]
by Zia Muhammad via Digital Information World
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