The Tiger Challenge website, set up together with the WWF Russia, allows runners to compare their achievements with those of an endangered Amur tiger living in Russia's Far East. We have fixed a gps tag on one of Amur tigers that allows us to track its location. An adult tiger can run up to 80 km per day, about 10-20 km on average. Anyone can try to fight with the new competitor, by connecting the site with their chosen running app and start acting. Those who lose the competition “owe” the tiger $10. It is up to the participant whether to donate the money to the fund or not. The project has been created to raise awareness of the precarious situation the Amur tiger faces. There are only 450 of them in existence in the wild today.
by via Awwwards - Sites of the day
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