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by Ali Siddiqui via Digital Information World
Saturday, August 31, 2019
Mobile Push Notifications aren't being Opened as Frequently as App Inbox Messages, Reveals Acoustic
Mobile push notifications do not have a decent average open rate (5%) but app inbox messages have an average open rate of over 22%. These numbers are courtesy of a study conducted by Acoustic (a marketing cloud platform). It’s understandable why push notifications have such low open rates,...
[ This is a content summary only. Visit our website https://ift.tt/1b4YgHQ for full links, other content, and more! ]
by Ali Siddiqui via Digital Information World
[ This is a content summary only. Visit our website https://ift.tt/1b4YgHQ for full links, other content, and more! ]
by Ali Siddiqui via Digital Information World
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