SnapChat Rolls Out A Collection of TikTok-inspired AR Lenses to Boost Users Engagement

While the social media giant, Facebook, is looking to take-on the TikTok app directly via the broader rollout Instagram Reels feature, it seems that Snapchat is taking a different route with new AR Lenses. The company is introducing a new collection of Lenses particularly to be used on TikTok, and...

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by Arooj Ahmed via Digital Information World