This shows that despite Google saying that backlinks aren’t the top factors to rank in Google search result pages, websites still need a lot of backlinks to get ranked. The findings from the analysis suggest that 3.4% websites with 100 to 1,000 backlinks have ranked in top 10 on Google. 33.7% websites with 1,000 to 10,000 backlinks are in top 10 results, while among the top-ranking websites, 36.9% had between 10,000 to 100,000 referring domains. 5% of websites with more than one million backlinks were also ranked in the top 10 on Google.
Some other interesting things that were found from the analysis were the presence of Amazon and Walmart in top 10 rankings. Amazon ranked in 164 out of 200 keywords on Google’s top 10 search results which was followed by Walmart for 57 keywords. The website which was the weakest in terms of rankings had 54 referring domains. The minimum requirement for ranking in top 10 Google results is 164 domain backlinks on average. The study also says that not all links hold the same value. It all depends on relevance of anchor text, authority/importance of linking site and the total number of clicks on the link.
Read next:
• Study Reveals Rising User Frustration with Online Searches; Calls for Improved AI Solutions and Transparent Advertising
• Study Reveals Gen Z's Shift from Search Engines to Social Media; Signals Changing Trends in Online Discovery
by Arooj Ahmed via Digital Information World
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