Everyone has different tastes, not just with food, but also with how they take in new information.
In a 2015 study, 28.8 percent of surveyed respondents prefer to learn by doing.
How did others fare?
– 24.9% are readers.
– 24.55% are listeners.
– 21.72% are visually oriented.
What does this have to do with repurposing marketing content?
Every online medium has unique strengths which can cater to the four learning styles:
– Visual customers might like infographics or presentations.
– Listeners could lean towards podcasts or audiobooks.
– Readers may opt for well-crafted blog articles or e-books.
– Action-oriented people might favor motion/interactive graphics or videos.
You can still use the same main ingredients – your core ideas – but cook them up in other ways to appeal to various palettes.
by Guest Author via Digital Information World
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