With all of that having been said and now out of the way, it is important to note that 36% of business owners said that they plan to make an account on Threads at some point or another in the future. 1 out of every 15 stated that they already have an account on the platform, and this proportion is slated to explode in the coming months.
13% of business owners went so far as to say that they will be using Threads exclusively, although 20% were still adamant on using nothing but Twitter with all things having been considered and taken into account. 31% indicated that they will have both Twitter and Threads accounts, but surprisingly, 35% stated that they won’t be using either of them anytime soon.
However, it bears mentioning that 61% of business owners that took the plunge and set up accounts on Threads claimed that it was superior to Twitter in every single way. 77% said that the easy sign up and Instagram integration was a major plus point, and 45% cited the easy user interface. 42% also enjoyed the higher character limit of 500.
Musk’s questionable decisions are also coming into play here, with 36% of business owners saying they prefer Threads since it does not place any limits on the amount of content they can consume. 16% are also eager to see what advantages they can avail now that they have made an account on a platform that is undoubtedly going to grow by leaps and bounds and potentially supplant Twitter against all odds.
Read next: America’s Offline Population Hits All-Time Low, Reaches Just 7%
by Zia Muhammad via Digital Information World
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