TikTok Steps Up Transparency Game by Embracing EU DSA Standards

Do you remember when TikTok was first launched and suffused over every other app? TikTok really has the ability to attract anyone. Are you the one who cannot end their day without surfing on TikTok? Get ready, folks, because TikTok is pulling out all the stops to meet the shiny new regulations in town – the EU's Digital Services Act (DSA). The ones who dance to the beat of their own algorithm are now busting some moves to ensure they're in sync with user rights and data protection.

Keep your cheers to yourself for now since this program has more to offer. According to a recent TikTok announcement, EU customers will soon have the option to reject algorithmic personalization. Yes, you heard correctly. No longer will you feel like a puppet on a digital thread!

But that's just the opening act. TikTok isn't stopping there; they're going full throttle in the transparency department. EU's DSA wants to see platforms like TikTok spilling the beans on how they use your data. It's like a digital version of "tell us all your secrets." To keep things fair and square, these platforms are also supposed to let you opt out of data use if you're not feeling it.

The dancing on TikTok now becomes more complicated. They are launching an EU Online Safety Hub, where they will be displaying all of their DSA goodies. Consider taking a virtual backstage tour to observe the magic in action. This hub is jam-packed with information, including views into the content moderation circus, analyses of their data sorcery, and even a look into their ad-targeting concoction formulas.

Don't get too carried away, though. While it's cool to have all this info, most point back to their Help Center articles. But hey, knowledge is power, even if it's repackaged! All it requires from you is to get to the customer services. After all, this is the least you can do while using a free entertainment app, right?

But wait, there's more! TikTok's got a shiny new trick up its sleeve. They're adding a button that says "Report Illegal Content." It's like being the superhero who spots trouble and calls for backup. You can blow the whistle if you come across anything that smells fishy and goes against the EU rules.

• Also read: TikTok Marks Huge Milestone In AR Technology With The Launch Of Its Effect House AR Studio

Hold on, the show is still going on. TikTok is growing its ad library, which is analogous to a library with more advertisements than books. They're spicing it up with extra campaign information, so they aren't just commercials. Looking for more details of the memorable jingle? You can now.

So, what's the grand finale? Well, TikTok is ready to embrace these new rules, showing their moves on the transparency stage. It's a dance where the audience gets to know the steps, and the performers are making sure they're in tune with the crowd. TikTok is moving to the beat set by the EU's DSA with its customizable features, backstage access, and reporting options. Who would have thought that complying could be so catchy?

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by Rubah Usman via Digital Information World