Even though Reddit appearing in search results doesn’t seem too bad, this clearly means that Reddit has a spamming problem and Google is pushing so hard to make Reddit appear in its search results. Many users have previously said that when they Google something, they add ‘Reddit” at the end of it as they prefer seeing Reddit answers. Many Reddit threads analyzed for this research show that they have affiliate links in their comments and it feels like it is exclusively being done with Google.
The author of this analysis, Glenn Allsopp, says that this Google search result is the worst he has ever seen on Google. As this report got published, Reddit's representative said that this report is completely flawed and misleading. He said that the examples that this report is showing don’t show the complete picture. He added that Google is sending more traffic to Reddit because it has the best and authentic product reviews. Talking about the spam, he said that many communities have an option that automatically removes spam comments from their discussions and replies and Reddit also has it. Our moderators also use those tools and insights for removing spam on Reddit. In Q3 of 2023, Reddit launched a Spam Detection Method that helped remove 2 million spam accounts from the forum.
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by Arooj Ahmed via Digital Information World
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