E-commerce being such a hefty source of income for literal thousands, if not millions, of individuals is in and of itself a larger symptom of our abundant reliance on online resources and the internet as whole. Not that I’m attempting to paint such interaction in either a positive or negative light; in fact, providing the average individual with the ability to generate a decent enough income with a limited amount of resources is actually sort of brilliant. We’re struggling as a people to earn anyways, with the likes of basic educational degrees becoming increasingly difficult to purchase (I know the correct terminology is to earn, but that’s starting to feel less and less so). Then again, e-commerce is hardly a proletariat tool for the masses, since most of the revenue generated in such ventures is by mega corporations hocking merchandise or influencers doing, well, the same. Ah well, so long as everyone pays their taxes and contributes to the economy, right? What’s that: ultra-rich people don’t contribute to the economy? What an unexpected shame; anyways, let’s move onwards.
Statista's Digital Economy Compass’ second chapter is the source of our current topic, as it rather confidently asserts that e-commerce is due for a relative downswing this year. However, let’s take a closer look at the claim made, and more specifically analyze the context in which it was made. 2020 was an absolutely insane year for e-commerce as a whole. With the world’s population sequestered within their homes, having nothing but their phones and laptops at hand, everything had to be purchased online. Truly, I mean everything: groceries, clothes, commodities, toilet paper (dark times indeed), all required some form of online transaction to take place. With e-commerce bolstered by the purchase of not just merchandise but basic necessities as well, revenues soared.
2021 profited off of both living in the pandemic for quite a while, and thereafter from the effects of individuals having gotten used to online shopping. As popular as the habit was before 2020, repeated use of online transactions had removed the stigma that many older individuals (a.k.a. the people with the money) shared about making contactless payments. 2022, according to Statista, will finally be able to fully distance itself from such events and while e-commerce will continue to be a lucrative and successful field, there will be definitive downswing in the marketplace as compared to its 2020-2021 boom.
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by Arooj Ahmed via Digital Information World
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