Meta seems to have its hands full with a lot of problems after entering 2025.
The tech giant has clear set guidelines about adult content sharing on its popular social media apps including Facebook and Instagram. However, that does not seem to be enough to stop AI-based nudity apps from spreading, as per 404Media.
These apps use AI technology to produce naked or explicit images. The shocking part is how they continue to be marketed across Instagram and Facebook despite Meta’s efforts to crack down on adult content.
The nudity apps create images of popular celebs and influencers without consent. Most of them are explicit in nature and seem very real at first glance. If that’s not all, their ads are doing great on Meta’s apps as they. Users fall for them and engage with them, allowing them to flourish and expand. One prominent example is Crush AI.
This image modifier platform gets most of its users from Facebook and Instagram, both under the ownership of Meta. Furthermore, data taken from Similarweb last month shed light on it getting a quarter of a million visits for the service. That’s nearly 90% of the traffic coming from Meta’s apps.
The nudify app makes it very clear from the start what users can expect from its service. The ads feature real people such as models and celebrities, not to mention famous OnlyFans stars. You can upload any image or simply erase a popular star’s clothing with the service.
Meta is trying its best to crack down on the ads but it seems like its efforts might be in vain. Apps like Crush AI produce fake profile pictures through AI and run new ads through those pages. Interestingly, every ad markets unique domain names which redirect the app when you click on it.
Reports from Mashable shared more on the matter and how AI apps and deepfakes keep using the advertising platform to give rise to more traffic and money from AI-based adult material. The ads go against the company’s policies and this firm removes them altogether after becoming aware of certain ads.
Meta, on the other hand, uses another standard for moderating ads. Content shared by users on Facebook and Instagram gets detected by Meta automatically and therefore removed as a result. However, a lot of the content goes unnoticed when published on the company’s ad platform.
Image: DIW-Aigen
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by Dr. Hura Anwar via Digital Information World
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