Intrusive Ads and Fake Apps Are Making Apple’s App Store Worse

There are two main app stores that people can download their favorite apps from, with Apple’s App Store winning out over Google’s Play Store in most metrics. In spite of the fact that this is the case, there have been a lot of changes that were made to the App Store that have made it worse than might have been the case otherwise. Intrusive ads are becoming ever more prevalent, and there has also ben a worrying abundance of knock off apps.

With all of that having been said and now out of the way, it is important to note that Apple has clearly been placing a lot more emphasis on driving up revenues. Unfortunately, this is coming at the expense of the user experience. 15 years on from the launch of the App Store, the quality of the apps that are available has gone downhill, and what’s worse is that the ads have become a lot more intrusive than they used to be as well.

A good example of this can be seen when people search for gambling recovery apps. Gambling can be a serious addiction, but people who searched for recovery apps ended up being shown gambling apps in the “You Might Also Like” subsection. That is dangerous because of the fact that this is the sort of thing that could potentially end up making gambling addicts go down the rabbit hole again, and while Apple took those ads down it still indicates that the tech juggernaut is being a bit too lax about the ads that it shows to its App Store users.

Back when the App Store was first launched, Apple CEO Steve Jobs prided it on being entirely devoid of ads. That has clearly changed with all things having been considered and taken into account, and it is a huge marker that Apple is putting the user experience in jeopardy in its search for higher rates of revenue growth.

Apple’s products have generally been seeing a bit of a decline in what makes them unique. The previous three iterations of the iPhone are quite similar to each other, although many wouldn’t have guessed that given the dramatic difference in their price points.

Apple has been hiking its prices for quite some time now, and it is making its product line less unique and innovative. A company must always balance its need to grow with providing an excellent experience to all users, and it is high time that Apple came to terms with that. If Apple fails to make the necessary changes, other companies might surpass it both in terms of hardware as well as software.

Read next: Apple Officially Unveiled The Name of Its AR/VR Headset and the Registration of the Product Has Begun
by Zia Muhammad via Digital Information World