Tuesday, July 5, 2016

3 Tips to Improve the Search Ranking for Your Blog Posts

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Are your blog posts ranking lower in search than you’d like? Do you want to rank higher for specific keywords? In this article, you’ll discover tools and tips to help you improve the search ranking of your blog posts. How Ranking for Keywords Has Changed Optimizing your blog post to rank high in search engines [...]

This post 3 Tips to Improve the Search Ranking for Your Blog Posts first appeared on .
- Your Guide to the Social Media Jungle


by Ann Smarty via

4 Tips for More SlideShare Leads

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Do you use SlideShare? Wondering how to generate leads from SlideShare? With the right design and content, your SlideShare presentation can become a powerful lead-generating marketing tool. In this article, you’ll discover four simple steps for creating a SlideShare presentation that people can’t resist. Why SlideShare for Lead Generation? The great thing about SlideShare is [...]

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- Your Guide to the Social Media Jungle


by Nadya Khoja via

Baptiste Ringot

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Stylish One Pager for Oslo based designer, Baptiste Ringot. The super long scrolling Single Page website features a fixed right project navigation to smooth scroll between his work.

by Rob Hope via One Page Love

LOCUS SOLUS

A little touch of Gae Aulenti's visions collected in a limited edition by Exteta. An interactive tour in the 60s, where the colors meet the design and anything can happen!
by via Awwwards - Sites of the day

Monday, July 4, 2016

Julie Maurel

Julie Maurel

Responsive One Pager with a smart off-canvas navigation menu for French consultant, Julie Maurel.

by Rob Hope via One Page Love

The Motivations For Sharing On Facebook [infographic]

The Psychology of Facebook: Why We Share Content on social media

The team at Fractl conducted a survey of 2,000 Facebook users and asked them about what they share on Facebook and why. And this infographic illustrates what they found:

Some takeaways:

“When survey respondents were asked about their primary motivation for sharing content on Facebook, the most popular reason (at 48 percent) was to entertain their friends. A slightly smaller group of respondents (17 percent) wanted to express the issues they cared about. In third place is evoking an emotional response (13 percent). In fourth: providing useful information (11 percent).”

by Irfan Ahmad via Digital Information World

5 ways to ace your next UX design interview

For the month of July, we’re talking careers! We want to help you get the tools and advice you need to get started in UX, or take your career to the next level. Look out for more posts on this topic, and don’t forget to join the conversation in the forums!

Job interviews are nerve-wracking at the best of times. Whether you’re just starting out in UX or need a little inspiration, here are five ways you can prepare to nail your next interview. 

1. Your portfolio is everything (well, almost!)

Portfolios are the standard for showing work for designers. But the trouble with creating a UX design portfolio is that so much of what we do isn’t strictly visual. This makes it hard to showcase your work in a portfolio in the same way as a graphic designer or UI designer.

Because many UX designers come from a UI or graphic design background, many employers still expect to see a portfolio of your work. They often expect UX designers to have traditional design skills.

This attitude is starting to change, but even so, you need to a way to show your previous work. You just might need to get a bit creative. Here’s how:

Write about what you do

Blogging about UX design shows your knowledge of the field in a creative way that potential employers can easily understand. It demonstrates your passion for the field and helps you learn (and teach) difficult or new concepts. Try guest blogging for other UX design sites to boost your SEO and make your blog easier to find.

Create a website

A website is essential for employers to find you, and a platform to talk about the work you’ve done for previous clients. If your work wasn’t visual, present it in an engaging way using images, logos and photographs.

Wireframes

Wireframing is a visual element of UX design work, even if it’s not the prettiest or most polished part of what you do. Upload project wireframes to your website under client projects. This way you can show your interviewer the ‘back end’ of design – the thought that goes into the navigation, information architecture and user flow for each site.

2. Know what UX design means to you

It’s common to be asked about you define UX design in an interview, as it gives a clear insight into how you work, and how you’ll fit in with the rest of the team. If you’re a junior, you need to be able to work effectively with the company’s senior UX designer. For senior roles, your approach to the field shapes the company’s approach.

Where do you sit on the UX/UI debate?

A commonly used definition of UX design is:

“The process of enhancing user satisfaction by improving the usability, accessibility, and pleasure provided in the interaction between the user and the product.”

Compare that against a common definition of UI design:

“UI design is focused on the design of the actual interface elements that the user interacts with to accomplish a goal within an application.”

It’s useful to understand both, and where you sit on the continuum, as it helps to place you within the existing skills of the team. If there’s no UI designer, for example, you might be expected to work in this area too.

3. You are not an island

Teamwork in action

UX designers work with all sorts of people: user researchers, UI designers, content strategists, CEOs…

Teamwork and communication are core skills of a good UX designer – we work with lots of different types of people in this job. Interviewers need to see that you can explain complex concepts simply and clearly, and that you’re a team player.

If you’re the sole UX designer at a startup it’s likely you’ll be working with everybody – from the copywriter to the CEO herself. You’ll be responsible for seeing projects through from end to end, with the help of user groups, of course. If you’re lucky enough to be part of a large UX team, you’ll probably work with user researchers, UI designers, graphic designers and content strategists.

Whether flying solo or in a team of UXers, you’ll always have an ongoing dialogue with the web development team. They’ll work with you to scope out your ideas, plan your timelines and ultimately implement your designs.  

4. Describe your unique process

Because there’s so much ambiguity surrounding UX design, it’s a good idea to talk your interviewer through how you work.

Try speaking on their terms, and explain (based on your research of the company) what you’d do if you worked there. This helps your prospective employer visualise you working there, which is handy trick that can help you land the job.

If you’re new to the field, a standard process can guide you until you’ve figured out exactly how you like to work.

The general UX design process involves:

  1. User research: Collating information from your target persona via interviews, user groups, surveys and questionnaires to understand the needs and behaviour of the user.
  2. Design: Structuring, labelling and organising content on the site (information architecture), wireframing, prototyping.  
  3. Testing: Usability testing (observations, questionnaires, surveys), A/B testing, remote user testing.
  4. Implementation: Working with web developers and UI designers to get your design built and functioning.

5. Engage with your field online

Show your interviewer that you’re passionate about what you do. They want to see that you’re in it for more than paying the rent. In addition to blogging, make sure to mention blogs you read, influential people you follow and sites you admire for their UX design.

Need some inspiration? Here are a few of my favourites:  

Blogs

Sites with great UX:

Influencers on Twitter

Got a UX problem you want help with (career or otherwise)? Join UX Agony Aunt Ashlea McKay for our next “Ask Me Anything”. Midnight Wednesday 6 July PDT or 5pm Thursday 7 July AEST. Get all the details

The post 5 ways to ace your next UX design interview appeared first on UX Mastery.


by Rosie Allabarton via UX Mastery