OpenAI has unveiled Sora, its text-to-video tool, now accessible to users across the United States. Initially limited to a select group of artists and testers, the tool opens up a new frontier for video creation — turning written prompts into short, AI-generated clips.
Sora’s appeal lies in its simplicity. You describe a scene, and the tool does the rest. Early examples feature extinct animals walking across deserts and moody landscapes coming to life. The results are striking but far from flawless. Testers have noted odd visual artifacts and struggles with realistic movement.
This is part of OpenAI’s larger push into generative AI, a field it dominates alongside image tools like DALL-E and its flagship chatbot, ChatGPT. The company, valued at $160 billion, continues to expand its reach, though not without friction.
Some artists feel tools like Sora exploit their craft, turning creativity into a data point. A recent breach allowed unauthorized access, forcing OpenAI to suspend the tool temporarily. Concerns about disinformation and misuse, such as deepfakes, have also surfaced.
For now, Sora is available in the US and several other countries, though it’s absent in the UK and EU due to regulatory issues. OpenAI says it’s working on compliance but hasn’t offered a timeline.
Generative AI is evolving quickly. The technology amazes, frustrates, and occasionally alarms. OpenAI’s Sora is no exception—a bold step forward with plenty of questions left to answer.
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by Asim BN via Digital Information World
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